Mount Vernon Ladies' Association of the Union
P.O. Box 110
Mount Vernon VA 22121-0110
Mission Statement The Mount Vernon Ladies' Association mission statement is "to preserve, restore, and manage the estate of George Washington to the highest standards and to educate visitors and people throughout the world about the life and legacies of George Washington, so that his example of character and leadership will continue to inform and inspire future generations."
Leadership
CEO/Executive Director Mr. Curtis G. Viebranz
Board Chair Ms. Sarah Miller Coulson
Board Chair Company Affiliation No Affiliation
Contact Information
Address P.O. Box 110
Mount Vernon, VA 221210110
Telephone 703 799-8647
Fax 703 799-8645
E-mail amorse@mountvernon.org
History and Background
Year of Incorporation 1856
Financial Summary
Revenue vs Expense Bar Graph - All Years
Expense Breakdown Bar Chart - All Years
 
 
Projected Revenue $45,369,000.00
Projected Expenses $45,300,000.00
Statements
Mission The Mount Vernon Ladies' Association mission statement is "to preserve, restore, and manage the estate of George Washington to the highest standards and to educate visitors and people throughout the world about the life and legacies of George Washington, so that his example of character and leadership will continue to inform and inspire future generations."
Impact

IMPACT

 

- Completed the restoration of the “New Room” of the Mansion (formerly known as the Large Dining Room)

- Opened new changing museum exhibition called “Gardens & Groves: George Washington’s Landscape at Mount Vernon”

- Launched a new online virtual tour of the estate at www.mountvernon.org/virtualtour

 

GOALS

 

- Run inaugural year of Mount Vernon Leadership Fellows program for rising college juniors

- Raise funds for a new fire suppression system for the Mansion

- Complete restoration of the Nelly Custis Bedchamber in the Mansion

- Launch fundraising and complete final design plans for a new Slave Life museum exhibition to run from Fall 2016 - Fall 2018 
Needs
Please contact the Mount Vernon Development Office for information on funding needs at 1-703-799-8647 or specialgifts@mountvernon.org(mailto:specialgifts@mountvernon.org) .
 

- Fire Prevention & Suppression for the Mansion ($1,105,000)

- 2016-2018 Slave Life Exhibit in Museum ($645,000)

- Revolving Land Fund for Viewshed Protection ($2,000,000)

- Rare Books and Manuscripts Acquisition for the National Library ($5,000,000)

- Washington Papers Comprehensive Family Edition ($1,250,000)

- Mansion Roof Refurbishment ($300,000)

Background The Association was founded in 1853 by Ann Pamela Cunningham of South Carolina to purchase and preserve Mount Vernon as a national shrine. Learning that the Washington family's offer to sell the property to the federal government and the Commonwealth of Virginia had been refused, Miss Cunningham founded the Association and raised $200,000 through a nationwide fundraising effort.  In 1858, the Association signed a purchase contract to acquire the Mansion, outbuildings and 200 surrounding acres from John Augustine Washington, III, a great-grandnephew of George Washington. After a transition period, the Association assumed complete control of the property in 1860.    Since then, Mount Vernon has become a dynamic center for research and interpretation on George Washington. Mount Vernon is the repository for not only innumerable personal possessions and papers of Washington, but also a reliable and valuable source of information on diverse aspects of 18th-century customs and practices. In addition, the estate is one of the best-preserved colonial era plantations remaining in the western hemisphere.  Also, in September 2013, Mount Vernon opened The Fred W. Smith National Library for the Study of George Washington, which serves as the presidential library for Washington.
Areas of Service
Areas Served
Area
Throughout the United States
Although Mount Vernon is located in the Washington, DC metro area, George Washington's estate is held in trust by the Mount Vernon Ladies' Association for all Americans, as well as thousands of international visitors each year.  We welcome more than one million visitors annually to the estate from around the nation and across the world, and more than 80 million visitors have come through our gates since we opened to the public in 1860.
Board Chair
Board Chair Ms. Sarah Miller Coulson
Company Affiliation No Affiliation
Term Oct 2016 to Oct 2019
Email cviebranz@mountvernon.org
Board of Directors
Board Members
NameAffiliation
Mrs. James E. (Margi) Allison No Affiliation
Mrs. Richard (Claudia Puig) Amundsen Community Volunteer
Ms. Claudia Puig Amundsen Board Member
Mrs. John F. (Ann) Bookout IIINo Affiliation
Mrs. William H. (Maribeth) Borthwick No Affiliation
Ms. Frank (Sarah) Coulson Jr. No Affiliation
Mrs. Jared I. (Clare) Edwards No Affiliation
Mrs. Joseph W. (Lucia) Henderson III No Affiliation
Mrs. Frank X. (Bonnie) Henke III No Affiliation
Mrs. David Garth (Betsy) Holdsworth No Affiliation
Mrs. Charles G. (Virginia) Lane No Affiliation
Mrs. Helen H. Laughery No Affiliation
Mrs. Benjamin F. (Barbara) Lucas II No Affiliation
Mrs. Frank (Liz) Mauran IVNo Affiliation
Mrs. Charles B. (Cameron) Mayer No Affiliation
Mrs. Michael R. (Cathy) Mayton No Affiliation
Mrs. David E. (Meg) Nichols No Affiliation
Mrs. Thomas E. (Ann Neal) Petri No Affiliation
Mrs. Charles G. (Susan) Reeder No Affiliation
Mrs. J. Schley (Laura) Rutherford No Affiliation
Mrs. Kenan (Andrea) Sahin No Affiliation
Mrs. Hugh (Ann) Scott III No Affiliation
Mrs. Everette C. (Jean) Sherrill No Affiliation
Mrs. P. Coleman (Susy) Townsend Jr. No Affiliation
Mrs. Catherine M. (Cate) Waddell Community Volunteer
Mrs. Togo D. (Gail Berry) West , Jr.Community Volunteer
Board Demographics - Ethnicity
African American/Black 1
Asian American/Pacific Islander 0
Caucasian 24
Hispanic/Latino 1
Native American/American Indian 0
Other 0 0
Board Demographics - Gender
Male 0
Female 26
Governance
Board Meeting Attendance % 100
Written Conflict of Interest Policy? Yes
Percentage Making Monetary Contributions 100
Number of Full Board Meetings Annually 2
Other Boards
The tables below contain information about other groups that advise this nonprofit on operations and projects.
Executive Director
Executive Director Mr. Curtis G. Viebranz
Experience Mount Vernon's longtime President and CEO Jim Rees retired due to health reasons in the summer of 2012. In September of 2012, Curtis G. Viebranz was named the 10th chief executive of Mount Vernon.  Curt brings to the Association a proven business and entrepreneurial track record, combined with a passion for history and public service.  Educated at Middlebury College and the Harvard Business School, he comes to Mount Vernon with more than twenty years of experience at major global Internet and media enterprises, including successful tenures as president of HBO International, Time, Inc. Multimedia, Time, Inc. Europe and HBO Video.   Curt has also helped launch and grow several media-related start-ups and has been a leader on boards of many nonprofit organizations.
Senior Staff
NameTitle
Ms. Rebecca Aloisi Vice President for Marketing
Mr. Joseph A. Bondi SVP for Development
Dr. Douglas Bradburn Founding Director, National Library
Mr. Matt Briney Vice President for New Media
Ms. Carol B Cadou Senior Vice President for Historic Preservation and Collections
Mr. Philip Manno Vice President and Chief Financial Officer
Mr. Robert Shenk Senior Vice President for Visitor Engagement
Mr. Joe Sliger Vice President for Operations & Maintenance
Ms. Allison Wickens Vice President for Education
Mr. Roy A. Young VP for Guest Experience
Staff
Full Time Staff 333
Part Time Staff 196
Volunteers 400
Plans
Organization has a Strategic Plan? Yes
Years Strategic Plan Considers 5
Date Strategic Plan Adopted Nov 2014
Management Succession Plan? No
Organization Policy and Procedures Yes
Nondiscrimination Policy Yes
Whistleblower Policy Yes
Document Destruction Policy Yes
Directors and Officers Insurance Policy Yes
Awards
Awards
Award/RecognitionOrganizationYear
National Humanities MedalPresident of the United States2003
Legacy Liberty AwardThe Citizenship Trust at the American Village2008
Programs
Description ESTATE AND GARDENS: We welcome more than one million visitors each year to the estate and offer them an unforgettable educational and aesthetic experience with a mansion tour, museum, orientation and education centers, and numerous indoor and outdoor exhibits and interpreters. EDUCATION: Education is a primary component of all Mount Vernon programs, whether we are presenting information on George Washington's presidential and military career, his farming and entrepreneurial achievements, or the elements of his childhood that led to the development of a national hero. PRESERVATION, RESTORATION AND COLLECTIONS: Along with education, preserving Mount Vernon is the primary mission of the Mount Vernon Ladies' Association. Since taking possession of the property in 1860, the Ladies have sought to preserve and restore the historic structures and the landscape to their eighteenth-century appearance, with the Mansion the centerpiece of the Association's restoration efforts. Today, ongoing research and advances in preservation technology continue to guide our efforts to restore the house to its appearance during Washington's life.
Population Served Female Adults
Budget $22,075,313.00
Long Term Success In addition to welcoming more than one million visitors to Washington's home, we opened the new Ford Orientation Center and Donald W. Reynolds Museum and Education Center, providing an enormous array of offerings for adults and children that have increased dramatically the amount of time visitors spend at Mount Vernon and the amount they learn about George Washington while here.
Description Presidential library, education, leadership, and research center
Population Served None
Fiscal Year
Projected Revenue $45,369,000.00
Projected Expenses $45,300,000.00
Endowment Value $124,300,000.00
Spending Policy Percentage
Percentage (if selected) 3
Form 990s
IRS Letter of Exemption
Detailed Financials
Revenue SourcesHelpThe financial analysis involves a comparison of the IRS Form 990 and the audit report (when available) and revenue sources may not sum to total based on reconciliation differences. Revenue from foundations and corporations may include individual contributions when not itemized separately.
Fiscal Year201520142013
Foundation and
Corporation Contributions
------
Government Contributions$0$0$0
Federal------
State------
Local------
Unspecified------
Individual Contributions$11,991,508$7,091,126$23,648,429
------
$13,642,763$13,686,698$28,517,150
Investment Income, Net of Losses($4,688,469)$1,287,302$17,511,493
Membership Dues$177,012----
Special Events------
Revenue In-Kind$1,965,341$2,290,424$1,274,301
Other$17,319,163$12,829,955$483,983
Expense Allocation
Fiscal Year201520142013
Program Expense$47,023,674$45,026,398$44,650,468
Administration Expense$3,497,204$3,185,151$2,764,262
Fundraising Expense$2,945,533$2,836,868$2,571,809
Payments to Affiliates------
Total Revenue/Total Expenses0.760.731.43
Program Expense/Total Expenses88%88%89%
Fundraising Expense/Contributed Revenue25%40%11%
Assets and Liabilities
Fiscal Year201520142013
Total Assets$275,425,119$287,766,062$300,884,282
Current Assets$32,666,821$27,643,991$34,820,765
Long-Term Liabilities$22,253,867$22,084,603$19,774,696
Current Liabilities$4,361,893$3,813,007$5,378,222
Total Net Assets$248,809,359$261,868,452$275,731,364
Short Term Solvency
Fiscal Year201520142013
Current Ratio: Current Assets/Current Liabilities7.497.256.47
Long Term Solvency
Fiscal Year201520142013
Long-Term Liabilities/Total Assets8%8%7%
Capital Campaign
Currently in a Capital Campaign? No
Campaign Purpose To raise funds to build, endow, and support the programs for the Fred W. Smith National Library for the Study of George Washington, which will be opening on September 27, 2013.
Goal $100,000,000.00
Dates Feb 2010 to June 2013
Amount Raised To Date $106,400,000.00
Capital Campaign Anticipated in Next 5 Years? Yes
State Charitable Solicitaions Permit
Solicitations Permit
Solicitations Permit 5/2017View
Comments
Foundation Comments
  • Donations form "Individuals" may contain Foundation or Corporate support.
  • Audit is reconciled to the Form 990 for FY 2012.