Journey Through Hallowed Ground
P.O. Box 77
Waterford VA 20197
Mission Statement
The mission of the Journey Through Hallowed Ground Partnership is to promote and support civic engagement through history education, economic development through heritage tourism, and the preservation of cultural landscapes in one of the nation's most important historic regions.
The Journey is a 180-mile corridor from Gettysburg, PA through Maryland and Harpers Ferry, WV to Monticello in Charlottesville, VA.
The region was placed on the National Trust for Historic Preservation's list of the 11 most endangered places in the United States in 2005, was declared by Congress as a National Heritage Area in 2008, and Route 15/20 was named a National Scenic Byway in 2009. The Journey includes:
  • 12 presidential sites 
  • 30 Historic Main Street Communities
  • Dozens of Civil War battlefields, including Harpers Ferry, Gettysburg, Antietam, Manassas and the Appomattox
  • Over 100 sites related to the fight for Civil Rights 
 
Web and Social Media
Video
Leadership
CEO/Executive Director Mr. William W. Sellers
Board Chair Mr. Stuart A. Haney
Board Chair Company Affiliation Jack Kent Cooke Foundation
Contact Information
Address P.O. Box 77
Waterford, VA 20197
Telephone 540 882-4929
Fax 540 882-4927
E-mail info@JTHG.org
History and Background
Year of Incorporation 2006
Financial Summary
 
 
Projected Revenue $1,350,000.00
Projected Expenses $1,334,000.00
Statements
Mission
The mission of the Journey Through Hallowed Ground Partnership is to promote and support civic engagement through history education, economic development through heritage tourism, and the preservation of cultural landscapes in one of the nation's most important historic regions.
The Journey is a 180-mile corridor from Gettysburg, PA through Maryland and Harpers Ferry, WV to Monticello in Charlottesville, VA.
The region was placed on the National Trust for Historic Preservation's list of the 11 most endangered places in the United States in 2005, was declared by Congress as a National Heritage Area in 2008, and Route 15/20 was named a National Scenic Byway in 2009. The Journey includes:
  • 12 presidential sites 
  • 30 Historic Main Street Communities
  • Dozens of Civil War battlefields, including Harpers Ferry, Gettysburg, Antietam, Manassas and the Appomattox
  • Over 100 sites related to the fight for Civil Rights 
 
Impact

In 2015, as part of a series of surveys of National Heritage Areas, national consulting firm Tripp Umbach began a study on the economic impact of tourism in The Journey Through Hallowed Ground National Heritage Area and found that it generates $703.0 million in economic impact, supports 8,401 jobs, and generates $51.1 million in tax revenue.

 
Needs

The JTHG Partnership is committed to:

• Building a strong network of local, regional and national partners to develop a common vision for the conservation and enhancement of the scenic, historic, recreational, cultural, and natural characteristics of the region.

• Developing education outreach programs for students of every age, teachers, and visitors. 

• Creating authentic heritage tourism programs that will provide economic development opportunities through regional branding and cooperative marketing in communities throughout the region.

• Working in partnership with local, state and national leaders and residents to create and support a National Scenic Byway and a National Heritage Area that will sustain and strengthen our economy, heritage and quality of life in this region.

• Creating open cooperation with property owners, heritage sites, citizens, businesses, real estate leaders and public officials to help communities grow and prosper while preserving America’s historic, natural and scenic heritage.

• Promoting the creation and maintenance of transportation systems that employ context sensitive design and foster efficient safe and enjoyable travel through the corridor.

Background

The Journey Through Hallowed Ground Partnership (JTHG) is a nonprofit organization with a strategic plan, a dedicated professional team and a Board of Trustees representing its 350 Partnering organizations. This broad-based coalition of public and private organizations has dedicated their collective efforts to conserving and supporting the irreplaceable historic and cultural resources contained within the Piedmont, from Gettysburg to Monticello. Through these efforts, the JTHG Partnership supports our communities with sustainable economic initiatives and creates award-winning educational programs for students and visitors of every age.

Since 2005, the JTHG Partnership has achieved the following goals:  

  • An Act of Congress, signed by the President in May 2008, designating The Journey Through Hallowed Ground National Heritage Area.
  • Designation of the 180-mile The Journey Through Hallowed Ground National Scenic Byway by the Secretary of Transportation in 2009.
  • Creation and implementation of nationally award winning educational programs, which have touched thousands of students of every age. These include the creation of the publication of five scholarly books, including the National Geographic Society’s Journey Through Hallowed Ground, Birthplace of American Ideals, and Honoring Their Paths: African American Contributions Along the Journey Through Hallowed Ground.
CEO Statement In 2015, The Journey celebrated its tenth anniversary, and we could not have reached this milestone without your help and support. For a decade, The Journey has been engaging our communities by educating our young people about the incredible history of our region, preserving that history, protecting our beautiful landscapes, and strengthening our economy through revitalization and heritage tourism. 

 

Your support built the Journey Through Hallowed Ground Partnership, and we are so grateful to you for your efforts. As we enter our second decade, your continued financial contribution will help broaden and deepen the impact of our programs.

The Journey is a partnership in every sense of the word. We partner with 13 National Parks, 30 historic downtown communities, 9 presidential sites, and numerous farm-to-fork operations, wineries and historic sites, as well as groups like the Piedmont Environmental Council, the Civil War Trust, and the National Trust for Historic Preservation. 2016 will mark the 100th year of our National Park Service, and the 50th year of the National Historic Preservation Act. These important anniversaries will provide us with unique opportunities to build on some of our most significant partnerships.

But most importantly, we partner with people, beginning with our schoolchildren. Currently, Gettysburg Area Middle School students are creating mini-movies, sharing stories from the Eisenhower National Historic Site as part of our award-winning Of the Student, By the Student, For the StudentTM program. In spring 2016, we will launch a new and innovative Beacon project for tech-savvy elementary students at Harpers Ferry National Park. Our Extreme Journey summer camps are becoming more popular every year and allow kids to gain an appreciation for our history while having a lot of fun doing it.

With your support our second decade will be a great success.
Sincerely,
William W. Sellers, President and CEO
 
Areas of Service
Areas Served
Area
Charlottesville-Albermarle
Northern Virginia
National

The Journey Through Hallowed Ground spans from Gettysburg to Monticello, between which lies one of the most important historic regions in the United States. 

The Journey Through Hallowed Ground National Heritage Area includes: Adams County, Pennsylvania; Washington, Carroll and Frederick Counties in Maryland;  Harpers Ferry, WV; and the counties of Loudoun, Prince William, Fauquier, Rappahannock, Culpeper, Madison, Orange, Spotsylvania, Greene, and Albemarle Counties in Virginia. 

Board Chair
Board Chair Mr. Stuart A. Haney
Company Affiliation Jack Kent Cooke Foundation
Term Jan 2017 to Dec 2018
Email shaney1710@aol.com
Board of Directors
Board Members
NameAffiliation
Mr. Jim Campi Civil War Trust
Mr. Ed Clark Gettysburg National Military Park
Mr. Peter Friedman O'Melveny & Meyers LLP
Mr. Stuart Haney Jack Kent Cooke Foundation
Ms. Gertraud Hechl Bonhams Auction House
Ms. Kathleen Kilpatrick Director of the Department of Historic Resources and State Historic Preservation Officer for the Commonwealth of Virginia
Mr. Chuck Ledsinger Chairman, Managing Director, SunBridge Capital
Ms. Elizabeth Merritt National Trust for Historic Preservation
Mr. Chris Miller President, Piedmont Environmental Council
Mr. Jim Moorman Community Volunteer
Supervisor Kristen Umstattd Board of Supervisors, Loudoun County, VA
Ms. Elizabeth von Hassell James Madison's Montpelier
Mr. Christopher Wall Pillsbury Winthrop Shaw Pittman LLP
Board Demographics - Ethnicity
African American/Black 0
Asian American/Pacific Islander 0
Caucasian 15
Hispanic/Latino 0
Native American/American Indian 0
Board Demographics - Gender
Male 9
Female 5
Governance
Board Term Lengths 3
Board Term Limits 2
Board Meeting Attendance % 75
Written Board Selection Criteria? Yes
Written Conflict of Interest Policy? Yes
Percentage Making Monetary Contributions 100
Percentage Making In-Kind Contributions 60
Number of Full Board Meetings Annually 4
Standing Committees
Advisory Board / Advisory Council
Audit
Communications / Promotion / Publicity / Public Relations
Community Outreach / Community Relations
Development / Fund Development / Fund Raising / Grant Writing / Major Gifts
Education
Executive
Nominating
Special Events (Golf Tournament, Walk / Run, Silent Auction, Dinner / Gala)
Youth
Other Boards
The tables below contain information about other groups that advise this nonprofit on operations and projects.
Advisory Board Members
NameAffiliation
Ms. Susan Barnes Landmark Group of Companies
Ms. Leslie Green Bowman President, Thomas Jefferson Foundation
Mr. David Collins Learning Tree International
Ms. Susan Eisenhower Eisenhower Institute
Mr. John Glynn Founder, Glynn Capital Management and Glynn Ventures
Mr. Jim Johnson Vice Chairman, Perseus LLC
Mr. Mark Kington X-10 Capital
Mr. Bob Kinsley Kinsley Construction
Mr. and Mrs. Nick and Mary Lynn Kotz Protect Historic America
Mr. James Lighthizer President, Civil War Trust
Ms. Jacqueline Mars Community Volunteer
Mr. Ron Maxwell Film Director, Producer
Mr. Ed McMahon Urban Land Institute
Ms. Stephanie Meeks President, National Trust for Historic Preservation
Mr. John Nau Silver Eagle Distributors
Dr. Libby Haight O'Connell Chief Historian, Vice President, History Chanel
Ms. Kristin Pauly Managing Director, Prince Charitable Trusts
Mr. Frederick Prince
Mr. Gordon Rainey Chairman Emeritus, Partner, Hunton & Williams
Executive Director
Executive Director Mr. William W. Sellers
Experience

William W. Sellers, a lawyer and nonprofit executive, has a proven track record in fundraising, building partnerships, and managing resources. Recently, he spent five years as President of Wentworth Military Academy and College in Lexington, MO, which was founded in 1880. During his tenure, he led the $11 million nonprofit institution, which was on the verge of closure and bankruptcy, to record enrollment. Among other achievements, his tenure at Wentworth was marked by increases in fundraising of more than 50%; his leadership in strategic planning; his oversight of over $1 million in facility upgrades; the expansion of the campus footprint through the purchase of five adjacent properties; and increasing international enrollment through the establishment of an international department with recruiting initiatives in multiple countries.

Sellers received a Bachelor of Arts degree in History from Harvard University, and his Juris Doctor degree from the University of Missouri School of Law. Prior to his presidency at Wentworth, he spent several years in private practice. Bill has served in leadership roles in a broad range of organizations. Among other positions, he has served as President of the Association of Military Colleges and Schools of the United States; on the Presidential Advisory Committee to Missouri’s Coordinating Board of Higher Education; on the Board of Trustees of the State Historical Society of Missouri; and on the Board of Directors of the Harvard Alumni Association. Sellers has also been active in managing, and fundraising for, several political campaigns.

Former CEOs
NameTerm
Mr. Stuart Haney July 2015 - Sept
Ms. Cate Magennis Wyatt Jan 2005 - July
Senior Staff
NameTitle
Ms. Michelle Burrelli Director of the JTHG National Heritage Area
Staff
Full Time Staff 3
Part Time Staff 2
Volunteers 6
Contractors 0
Retention Rate 0
Plans
Organization has a Fundraising Plan? Yes
Organization has a Strategic Plan? Under Development
Management Succession Plan? Yes
Organization Policy and Procedures Yes
Nondiscrimination Policy Yes
Whistleblower Policy No
Document Destruction Policy No
Directors and Officers Insurance Policy Yes
Awards
Awards
Award/RecognitionOrganizationYear
FLITE Award for Economic DevelopmentCommonwealth of Virginia2010
Outstanding Private Sector Plan AwardAmerican Planning Association Virginia Chapter (VAPA)2009
Featured The Journey Through Hallowed Ground: Birthplace of the American Ideal”Virginia Festival of the Book2009
Special Commendation for the JTHG Corridor Management PlanThe Virginia Chapter of the American Society of Landscape Architects (VASLA)2009
National Model in Community Building and Heritage Tourism DevelopmentNational Historic Road Conference2010
Excellence in Education: the Of The Student, By the Student, For the Student Service Learning ProjectVirginia Department of Education2012
Award of Merit and the WOW award for innovation for interpretation of state and local historyAmerican Association for State and Local History2012
Chairman's Award: We the People Grant for the "Of the Student, By the Student, For the Student" Service Learning ProjectNational Endowment for the Humanities2010
Award for Federal Preserve America Accomplishment: Education ProgramAdvisory Council on Historic Preservation2009
Resolution of Commendation: Of the Student, By the Student, For the Student projectLoudoun County Board of Supervisors2011
Resolution of Commendation: Of the Student, By the Student, For the Student projectWashington County Board of Commissioners2011
Resolution of Commendation: Of the Student, By the Student, For the Student projectWashington County Board of Commissioners2011
Featured Honoring their Paths: African American Contributions Along the Journey Through Hallowed GroundVirginia Festival of the Book2010
Programs
Description
Open to rising sixth through eighth grade students, the Extreme Journey Middle School Summer Camp takes kids on a high-tech field trip to explore the JTHG region. Hiking, biking, paddling, role playing and movie making all are part of the two-week Extreme Journey experience.
 
In this program, students visit critically important historical sites from Gettysburg to Monticello, where they have an opportunity to get the “inside scoop” from the experts. Archaeologists, Park Rangers, re-enactors, even multimedia specialists, will share their passions and their expertise; take students back in time and into the mindset of men and women during crucial times in our nation’s history. Then the students create original “vodcasts” depicting their interpretation of the times. 

We currently offer four camp sessions per summer, at an average cost of $40,000 per session.  Our goal is to expand the program to allow students from throughout the country to share this transformational experience. 
Budget $40,000.00
Description

Our award-winning Of the Student, By the Student, For the Student™ community service project literally connects middle school students to the history in their own backyards as they use primary source documents and digital technology to create mini-movies, which become part of the official interpretive materials at each of the 13 National Parks within the Journey, and are available to educators, students and visitors worldwide through YouTube, Facebook, our website and the National Parks websites.

 

In the 2015-2016 school year, the Of the Student, By the Student, For the Student® service-learning project was conducted at Gettysburg Area Middle School in Gettysburg, Pennsylvania to focus on President Eisenhower and the Eisenhower National Historic Site using funds awarded by the NPS Technical Assistance Program. Two vodcasts were produced that highlight two important elements of President Eisenhower’s Presidency: the national distribution of the polio vaccine, and Khrushchev’s visit with Eisenhower in Gettysburg and its role in reducing tensions of the Cold War.

 

 To watch the vodcasts or to learn more, visit www.HallowedGround.org/Education. Please consider a gift to support this work as demand for our nationally award-winning educational programs far outpace our current capacity.

Budget $150,000.00
Description
During the Civil War 620,000 soldiers died. Many of them fought on the battlefields within the Journey Through Hallowed Ground National Heritage Area. We are commemorating the Civil War 150th by planting 620,000 trees, one for each soldier who died, as a somber yet powerful Living Legacy along the Journey Through Hallowed Ground National Scenic Byway from Gettysburg to Monticello.
 

In 2015, the JTHG Partnership planned and completed 7 tree planting events with dedication ceremonies, accounting for 1800 trees being planted.

 

These trees will create a 180-mile memorial in the region along the JTHG National Scenic Byway, serving to remind each traveler along the way of the enormity of the loss. Each tree is geotagged, allowing visitors to learn the name and story of each young man for whom the tree is dedicated. In collaboration with teachers and students around the nation, the JTHG Partnership is providing the necessary resources for students to conduct primary source-based research on the fallen from their community, creating a local connection to a national memorial. Funding is provided from a number of sources, including individual donations of $100 for each tree planted.

 

 

Population Served General/Unspecified
Budget $100.00
Description

In 2015, a study by national consulting firm Tripp Ubach determined that the economic impact of tourism in the JTHG National Heritage Area generates $703 million in economic impact, supports 8,401 jobs, and generates $51.1 million in tax revenue. As importantly, the businesses that rely on tourism also support the quality of life for every citizen, including the shop owners in our historic communities, the inn keepers, restaurateurs, the farms that supply our restaurants, and those who create equestrian and other sporting destinations. 

 


In July 2009, we launched the Journey Through Hallowed Ground Certified Tourism Ambassador (CTA) program -- a ground-breaking, nationwide certification program that increases tourism by training professionals and volunteers with the goal of turning every visitor encounter into an exceptional one. So far, we have trained over 1,000 CTAs who, in turn, have touched the lives of thousands of visitors.
Budget $75,000.00
Description

The Journey Through Hallowed Ground Partnership is a consortium of some 350 heritage sites, non-profits, educational institutions, governments, Main Street Communities, tourism organizations and other organizations dedicated to the preservation and enhancement of the region.


Throughout the year the JTHG Partnership sponsors dozens of summits, including the Heritage Sites Roundtable, Humanities Council, Main Street Partnership, Destination Marketing Organization Council, Council of Elected Officials and Committee of Educators. An all-constituents Annual Meeting draws hundreds of participants and pours thousands of dollars into local economies. 
Budget $50,000.00
Fiscal Year
Projected Revenue $1,350,000.00
Projected Expenses $1,334,000.00
Spending Policy N/A
Form 990s
IRS Letter of Exemption
Detailed Financials
Revenue SourcesHelpThe financial analysis involves a comparison of the IRS Form 990 and the audit report (when available) and revenue sources may not sum to total based on reconciliation differences. Revenue from foundations and corporations may include individual contributions when not itemized separately.
Fiscal Year201520142013
Foundation and
Corporation Contributions
$124,325$111,776$131,102
Government Contributions$334,601$400,888$232,612
Federal----$232,612
State$334,601----
Local------
Unspecified--$400,888--
Individual Contributions$106,505$226,651$284,227
------
$102,146$88,006$79,806
Investment Income, Net of Losses($370,943)($42,852)$235,253
Membership Dues------
Special Events$23,722$42,805$23,319
Revenue In-Kind$34,786$85,022$1,013,999
Other$7,066$10,706$787
Expense Allocation
Fiscal Year201520142013
Program Expense$1,244,223$1,022,060$1,028,821
Administration Expense$152,747$114,979$100,251
Fundraising Expense$81,047$39,921$27,661
Payments to Affiliates------
Total Revenue/Total Expenses0.250.781.73
Program Expense/Total Expenses84%87%89%
Fundraising Expense/Contributed Revenue14%5%4%
Assets and Liabilities
Fiscal Year201520142013
Total Assets$1,618,660$2,756,767$3,014,463
Current Assets$1,279,089$558,787$2,587,979
Long-Term Liabilities$0$70,576--
Current Liabilities$184,289$57,949$132,263
Total Net Assets$1,434,371$2,628,242$2,882,200
Short Term Solvency
Fiscal Year201520142013
Current Ratio: Current Assets/Current Liabilities6.949.6419.57
Long Term Solvency
Fiscal Year201520142013
Long-Term Liabilities/Total Assets0%3%0%
Capital Campaign
Currently in a Capital Campaign? No
State Charitable Solicitaions Permit
Solicitations Permit
Solicitations Permit Application Confirmation 1/2016View
Comments
Foundation Comments
  • Form 990 and audit prepared by Updegrove, Combs & McDaniel, PLC.
  • Financial analysis represents the audit.