1431 W Main Street
Richmond VA 23220
Mission Statement Advancing sustainable, affordable and energy efficient construction through education and technical support.
Web and Social Media
Green Valley Builders home in Blacksburg, VA
CEO/Executive Director Mrs. KC Bleile
Board Chair Mr. Chris Sterling
Board Chair Company Affiliation Virginia Community Development Corporation
Contact Information
Address 1431 W Main Street
Richmond, VA 23220
Telephone 804 225-9843
Fax 804 562-4159
History and Background
Year of Incorporation 2009
Former Names
EarthCraft Virginia2016
Financial Summary
Revenue vs Expense Bar Graph - All Years
Expense Breakdown Bar Chart - All Years
Projected Revenue $1,247,161.00
Projected Expenses $1,320,078.00
Mission Advancing sustainable, affordable and energy efficient construction through education and technical support.
2015/2016 Accomplishments:
  1. Realigned the brand from EarthCraft Virginia to Viridiant to allow for broader reach geographically and programmatically. 
  2. Fundraising efforts to include development of a multi-year program budget, infrastructure development, program sponsorships and event sponsorships for  community outreach 5K and industry-specific Sustainable Leadership Awards. 
  3. Grew multifamily reach to by advising on building improvements to address dehumidification and benchmarking, educating municipalities on expanded financing (HUD Multifamily Accelerated Processing) and community impact, support of passing the Green Development Zone ordinance
  4. Increased single family impact by engagement with and education of realtor professionals, serving on local home builders association committee to further the awareness and use of EarthCraft in the single family market, developing new services to address existing housing.
  5. Supported the industry with energy code and mechanical ventilation development, submission of written comment and testimony to CC on Evaluation, Measurement and Verification, financing options (EEM/EIM, PACE), and representation on Richmond Green City Commission.
2017 Goals:
  1. Research, engage and educate (facilitate research and drive innovation, educate the consumer, deliver educational content to industry partners)
  2. Fund the mission (craft fundraising vision and build capacity, cultivate a network of individual donors, collaborate with public and private entities with shared purpose)
  3. Grow Multifamily reach (align EarthCraft Multifamily program with industry delivery, expand multifamily programs and services, expand into Maryland and DC LIHTC green building options)
  4. Increase Single Family impact (strengthen the EarthCraft House program, support single family new construction, through programs, services and incentives, support the existing housing market)
  5. Support the industry (understand financial investment and results of our work, advocate for programs, services and mission aligned efforts, support utility programs and state energy plans)
  1. Continued technical development of staff
  2. Fundraising support
  3. Connecting with individuals who believe in our mission
  4. Connecting with and providing services for existing homeowners

In Virginia in 2005, the need for quality green building and the infrastructure to provide technical support and verification became apparent. Chuk Bowles and Karl Bren worked in partnership with Southface Energy Institute to introduce the EarthCraft House program to the Commonwealth. Working with a local Home Builders Association, a pilot project of 6 homes was built using the EarthCraft House program, and largely due to the success of the builders’ experience and public reception, EarthCraft Virginia and Southface partnered with the Home Builders Association of Virginia to carry the program forward in the state. The organization incorporated in 2006 with Virginia Community Development Corporation, an affordable housing equity fund investing non-profit, as its sole member. The green certification was immediately demanded by several projects receiving Low Income Housing Tax Credit to ensure energy efficiency and quality assurance.

The organization quickly developed the proven ability to provide technical and capacity support both administratively and in the field. In 2008, EarthCraft Virginia established a partnership with Habitat for Humanity of Virginia. Habitat for Humanity established a goal to certify 100% of its projects with EarthCraft by 2012, and through second quarter 2012, successfully reached 85% certification by 52 affiliates.
To facilitate program delivery, EarthCraft Virginia secured (and has maintained) the RESNET and LEED providerships in 2009. The organization’s staff capacity, policies and reporting have aligned to meet both national accreditations.
Most recently, EarthCraft Virginia participated in a Housing Virginia study published by Virginia’s Center for Housing Research at Virginia Tech. The study evaluated the organization’s work on 15 EarthCraft Multifamily (ECMF) projects comparing tenant-level utility bills to the Energy Information Administration’s 2009 Virginia Residential Survey. The study confirmed residents living in ECMF developments experienced annual electric bill savings of 40% compared to standard new rental housing resulting in average annual savings of $648/unit and 5,568 kWh/unit. Based on these findings, we project that the 14,482 ECMF units are saving Virginia residents $9.3 million and 80.64 GWh annually. 


CEO Statement
Shelter is one of the basic human needs; Viridiant is committed to ensuring shelter is sustainable and energy efficient. With dated practices in the construction process and so many opportunities for mistakes, our programs protect consumers while helping to educate builders on better, more efficient construction practices. Our impact is in the results: more durable homes, significant utility savings, increased comfort, improved indoor air quality, investment protection and a more sustainable future.
Our work is readily supported by affordable housing with partnerships with Habitat for Humanity and low income housing developers due to improved resident quality of life and protection of investment. Monthly and annual utility savings from better designed and constructed buildings is proportionately higher for individuals with lower income; therefore these utility savings reduce the overall housing cost burden. “The Impact of Energy Efficient Design and Construction on LIHTC in Virginia” study confirmed that EarthCraft certified multifamily dwellings saved on average 464kWh and $54 monthly totaling 5,568 kWh and $648 annually. This measured savings applied to all certified dwelling units by our organization (over 14,000) represents savings of more than 75 GWh of energy and $9 million in 2015 alone. To better understand the impact of these energy savings, reducing energy use by 75 GWh can be compared to removing 10,888 cars and their greenhouse gas emissions from the road, the power generated by 14 wind turbines, or annual energy use of 4,719 homes (Source: EPA).
The credibility of this organization has been established over the last nine years of quality work. Our organization has effectively served our mission using the EarthCraft family of programs and as outlined in our three year strategic plan, will expand our offerings to support existing housing, policy advocacy and services to support the industry. Without this organization’s guidance, the construction industry would adhere to dated practices without regard for energy conservation or sustainability, sacrificing quality while residents would bear the cost of poor construction and high utility bills. We believe there’s an opportunity to build better, conserve energy, and protect the environment, all while protecting the consumer and helping raise builders to high performance housing.
Board Chair Statement

Having served on the Board of Directors since 2012 and working with the organization since its formation in 2006, I believe Viridiant’s board and staff serves its mission with the utmost dedication and integrity. The credibility established over the last nine years will help the organization successfully implement new programs outlined in our first ever three year strategic plan.

The Board of Directors represents a broad range of skills and partners, and over the last few years has effectively served in a policy and governance role. With standing committees, board meetings throughout the year and transparent reporting from staff, the board is able to ensure fiscal responsibility and organization oversight. Most recently the board has increased its fundraising efforts and has worked closely with staff to develop and approve a three year strategic plan.

I personally serve on the Viridiant Board of Directors because the organization’s results-orientation has achieved real energy savings in communities across Virginia and now thousands of low-income households benefit from lower utility costs. While we’ve done great work, our work is not done.

Areas of Service
Areas Served
Metro Richmond
Tri-cities Region
Richmond, City
Amelia County
Chesterfield County
Colonial Heights, City
Dinwiddie County
Essex County
Goochland County
Hanover County
Henrico County
Hopewell, City
Petersburg, City
Powhatan County
Prince George County
Richmond County
Sussex County
Charles City County
Gloucester County
King and Queen County
Lancaster County
Louisa County
Mathews County
Middlesex County
New Kent County
Northumberland County
Hampton Roads
Northern Neck
Northern Virginia
Shenandoah Valley
Southside Virginia
Southwest Virginia
Westmoreland County
We serve the state of Virginia, MD and the DC area.
Board Chair
Board Chair Mr. Chris Sterling
Company Affiliation Virginia Community Development Corporation
Term Apr 2017 to Apr 2019
Board of Directors
Board Members
Mr. Rodes Boyd Trane
Ms. Cindy Davis VA Department of Housing and Community Development
Mr. Daniel Farrell Virginia Department of Mines, Mineral, and Energy
Mr. Paul Ferguson Arlington Clerk of the Circuit Court
Ms. Sylvia Hallock Habitat for Humanity Virginia
Ms. Joan Kelsh Arlington County
Mr. Bryan Mangas Capital One
Mr. Henry Miller RBC Wealth Management
Mr. Robert Reed Southface Energy Institute
Ms. Elizabeth Seward Virginia Housing Development Authority
Mr. Chris Sterling Virginia Community Development Corporation
Mr. Mark Waring Bain Waring Builders
Ms. Karen Wilds Newport News Redevelopment & Housing Authority
Ms. Jenny Wortham Virginia Association of Realtors
Board Demographics - Ethnicity
African American/Black 0
Asian American/Pacific Islander 0
Caucasian 14
Hispanic/Latino 0
Native American/American Indian 0
Other 0 0
Board Demographics - Gender
Male 8
Female 6
Unspecified 0
Board Term Lengths 3
Board Term Limits 0
Written Board Selection Criteria? No
Written Conflict of Interest Policy? Yes
Percentage Making Monetary Contributions 100
Number of Full Board Meetings Annually 4
Standing Committees
Development / Fund Development / Fund Raising / Grant Writing / Major Gifts
Board Governance
Other Boards
The tables below contain information about other groups that advise this nonprofit on operations and projects.
Executive Director
Executive Director Mrs. KC Bleile
Experience Having worked with the organization since its beginning and previously working with EarthCraft founders, Southface Energy Institute, KC offers both technical and business management experience. She has maintained her technical ability to serve various green building programs, oversees provider compliance and client experience, serves as a trainer, and maintains fiscal oversight and organization direction.
Full Time Staff 9
Contractors 14
Retention Rate 100
Organization has a Fundraising Plan? Yes
Organization has a Strategic Plan? Yes
Years Strategic Plan Considers 3
Date Strategic Plan Adopted Jan 2015
Organization Policy and Procedures Yes
Directors and Officers Insurance Policy Yes
All EarthCraft Homes average a 30% reduction in energy usage compared to a typical code built home. In addition to their outstanding energy performance, EarthCraft homes are durable, comfortable, and both water-and resource-efficient.

In 1999, the Greater Atlanta Home Builders Association and Southface launched EarthCraft House, a regional residential green building program designed to address the climate conditions of the Southeast. A blueprint for creating and maintaining energy- and resource-efficient living environments, the EarthCraft House program is intended for residential, light commercial and communities. 


EarthCraft House certifications are determined through a points-based worksheet, which allows builders to select the sustainability measures that are best suited for their project. Worksheet items address proper site planning, energy-efficient appliances and lighting, resource-efficient building materials, indoor air quality, water conservation, homebuyer education, and all are verified during site visits and inspections. EarthCraft-certified homes must also pass diagnostic tests for air infiltration and duct leakage standards. EarthCraft Technical Advisors provide technical assistance to the builder during the initial design review and throughout project design and construction.


To participate in the single-family new construction program, builders first attend a one-day training that provides an overview of the program and basic building science approaches. Builders then apply to join the program. Once accepted, they are partnered with an EarthCraft Technical Advisor (TA) in their area who will work with them throughout the construction process.
EarthCraft Multifamily is the country’s first multifamily-specific green building program. It addresses both newly constructed multifamily projects and renovations. The result is Multifamily communities that are healthy operationally cost effective, as well as energy, water and resource efficient.
Based on a study conducted by the Center for Housing Research at Virginia Tech and Housing Virginia, apartments certified to EarthCraft Multifamily’s high energy efficiency standards, with third-party testing and inspection, outperform new standard construction housing by more than 40% with respect to energy consumption. On average, residents participating in the study saved 464 kWh a month, which translates to $54 based on current energy prices. This means that over the course of a year, residents save an average of $648 on their electricity bill. Between 2007 and 2014, EarthCraft Virginia certified almost 14,000 LIHTC units in Virginia. If each of these households saves the average amount on energy bills, the total savings per year amount to almost $9 million.
The Multifamily Program provides certifications for both low-rise and mid-rise projects, with construction programs designed for new construction, renovation, historic preservation and adaptive re-use. The Multifamily program addresses a wide range of sustainability issues, including environmental performance, indoor air quality, building durability, comfort and affordability, accomplished through a step-by-step process molded to each developer and their project team’s needs. EarthCraft Virginia works with the project team throughout the construction process to ensure the project is meeting all program criteria. The EarthCraft Multifamily program utilizes a HERS rating, program guidelines, points-based worksheet, site visits and diagnostic testing to verify that each project complies with program standards and current green building best practices.

EarthCraft Light Commercial (ECLC), EarthCraft Virginia’s newest program, is a regional green building certification program offering third-party recognition for environmentally responsible design and construction practices for small-scale, or “light,” commercial buildings in the Southeast. The program focuses on site planning, energy and water efficiency, building durability, and improved occupant health and productivity. ECLC is best suited for commercial building projects sized 15,000 square feet or less, however projects up to 25,000 square feet may be accepted on a case-by-case basis.


EarthCraft Light Commercial offers an intensive level of support during the design and construction process, focusing on the energy‐ and water‐efficient design strategies specific to smaller commercial buildings, as well as prescriptive measures that enhance builder education on sustainable construction practices.
Description EarthCraft Virginia’s Net-Zero Certification program offers unparalleled support to project teams during the design and construction process. The program is targeted to builders, designers and homeowners throughout the Southeast who believe in superior building and the next generation of housing. The program consists of a two part certification; “Net-Zero Ready” once the project has successfully met the program design criteria, construction and diagnostic testing goals, and “Net-Zero Certified” once the homeowners have demonstrated (documented in real time utility tracking) that they have lived an energy neutral or positive lifestyle for one year.

LEED, for Homes, is an internationally-recognized green building certification system. Developed by the U.S. Green Building Council (USGBC) in March 2000, LEED provides building owners and operators with a framework for identifying and implementing measurable green building design, construction, operations and maintenance solutions.


EarthCraft Virginia is a LEED for homes provider for new construction Single-Family, Multi-Family Low-rise and Midrise projects.


All projects that participate in the LEED for Homes program must do so through a LEED for Homes Provider such as EarthCraft Virginia. The Provider guides the project team through the (LEED for Homes) certification process, oversees the Green Rater verification work (with the project) and submits the project to USGBC for certification.
Fiscal Year
Projected Revenue $1,247,161.00
Projected Expenses $1,320,078.00
Spending Policy N/A
Form 990s
IRS Letter of Exemption
Detailed Financials
Revenue SourcesHelpThe financial analysis involves a comparison of the IRS Form 990 and the audit report (when available) and revenue sources may not sum to total based on reconciliation differences. Revenue from foundations and corporations may include individual contributions when not itemized separately.
Fiscal Year201520142013
Foundation and
Corporation Contributions
Government Contributions$5,000$0$0
Individual Contributions$45,000$1,200,495$1,021,290
Investment Income, Net of Losses($17,709)----
Membership Dues------
Special Events------
Revenue In-Kind------
Expense Allocation
Fiscal Year201520142013
Program Expense$717,816$869,432$926,767
Administration Expense$353,051$340,598$345,913
Fundraising Expense$0----
Payments to Affiliates------
Total Revenue/Total Expenses1.071.100.84
Program Expense/Total Expenses67%72%73%
Fundraising Expense/Contributed Revenue0%0%0%
Assets and Liabilities
Fiscal Year201520142013
Total Assets$1,950,239$1,873,741$1,779,452
Current Assets$1,098,683$986,886$930,067
Long-Term Liabilities$0----
Current Liabilities$7,741$10,155$27,344
Total Net Assets$1,942,498$1,863,586$17,521,018
Short Term Solvency
Fiscal Year201520142013
Current Ratio: Current Assets/Current Liabilities141.9397.1834.01
Long Term Solvency
Fiscal Year201520142013
Long-Term Liabilities/Total Assets0%0%0%
Capital Campaign
Currently in a Capital Campaign? Anticipated In 3 Years
Campaign Purpose Purchase/Development of an eco-friendly office space
Capital Campaign Anticipated in Next 5 Years? Yes
State Charitable Solicitaions Permit
Solicitations Permit
Solicitations Permit Application 6/2015View
Foundation Comments
  • Financial analysis performed with audit.