Virginia Repertory Theatre creates in Central Virginia professional productions of the great comedies, dramas and musicals—past, present and future. We seek to be a regional theatre of national standing. We embrace the art form in its entirety, presenting plays of all genres and national origins, serving an audience of all ages and backgrounds.
To more adequately reflect our leadership position within the arts community and our statewide reach, Theatre IV and Barksdale Theatres merged to form Virginia Repertory Theatre on July 1, 2012. This merger will allow us to better serve our patrons.
Theatre IV was founded in 1975 as a local touring theatre company by University of Richmond graduates and friends, Bruce Miller (current Artistic Director) and Phil Whiteway (current Managing Director). Barksdale Theatre emerged from humble beginnings in 1953, when six actors, two children, a dog and two pigs moved into a historic ruin called Hanover Tavern to found the region’s first professional theatre and the nation’s first dinner theatre.
Both Theatres reached great successes individually. Theatre IV grew into the second largest touring company for young adults and the largest in-school touring company in the country, reaching over 500,000 children and families nationally. Barksdale restored the historic Hanover Tavern (eventually handing over the reigns to the Hanover Tavern Foundation) and became the first Virginia Theatre to open its doors to integrated audiences.
In 2001, Barksdale entered into a unique management agreement with Theatre IV. Though continuing to maintain separate programming, Barksdale came under the leadership of Bruce Miller, Artistic Director, and Phil Whiteway, Managing Director, sharing administrative, artistic, and production staff with Theatre IV. Barksdale and Theatre IV have been working in this partnership since July 2001. Together we have expanded Barksdale’s legacy as Central Virginia’s leading professional theatre; enhanced Theatre IV’s nationally acclaimed work with children, families and schools; created and sustained hundreds of full- and part-time jobs; and brought tens of thousands of audience members into downtown Richmond each year. According to an independent economic impact study from 2008, our combined programming annually adds over $23 million to the Virginia economy--a number larger than any other independent arts organization in Central Virginia.
On July 1, 2012, Barksdale and Theatre IV will merge into one nonprofit organization. Our new name will be Virginia Repertory Theatre, or Virginia Rep. Our fun and educational work with younger audiences will trade as Virginia Rep’s Children’s Theatre of Virginia. We believe that our new brands will more accurately reflect our leadership position and our statewide reach.
The merger and name change are the results of years of rigorous planning, an external development analysis, and a professional branding study. We are thrilled to unite our nonprofit companies, forming one of the largest performing arts organizations in the Commonwealth--a peer of the Richmond Symphony, Richmond Ballet and Virginia Opera. The merger will allow us to better serve our patrons. It is in sync with national best practices and creates a sustainable nonprofit model. Most importantly, Virginia Repertory Theatre will continue all the programming you have come to love from Barksdale and Theatre IV.
Each year, the touring division of Virginia Rep, called Theatre IV on Tour, brings 15-20 touring titles to over half a million students and educators in elementary, middle and high schools and venues in Virginia (over 100,000 in Greater Richmond), 32 additional states and the District of Columbia. All of our touring productions align with mandated Standards of Learning and our prevention programs address critical child health and social issues.
Created in 1983 in partnership with the Virginia Department of Social Services (DSS) and Prevent Child Abuse Virginia (PCAV), Hugs and Kisses is a personal body safety program for Virginia elementary students in grades K-5. The program has been seen by 1.3 million children since its inception and teaches the difference between good touch, bad touch and secret touch. The program gives students the tools they need to keep bad and secret touching out of their life, and for children who are being abused, it gives them a safe mechanism to disclose the abuse and receive help.
Each year, Virginia Rep designates 10% of our tickets to this program that provides free tickets to less economically advantaged families; schools and centers that serve mentally, behaviorally and developmentally challenged children; children’s hospitals; transitional housing centers; and organizations that serve children with lifelong illnesses.
In partnership with the Latin Ballet of Virginia and Richmond CenterStage, Virginia provides this reading readiness program to pre-school children in cooperation with area public school systems.
Indirect Public Support HelpIndirect public support represents revenue received through solicitation campaigns. This includes funding United Way and other federated fundraising organizations, but does not include donor designated contributions.
Earned Revenue HelpEarned revenue represents income generated in direct exchange for a product or service.Earned income includes income from government contracts.
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