Make-A-Wish Foundation of Greater Virginia
2810 N. Parham Road
Suite 302
Richmond VA 23294
Mission Statement Together, we create life-changing wishes for children with critical illnesses.
Web and Social Media
I wish to swim with dolphins!
CEO/Executive Director Mrs. Sheri Lambert
Board Chair Ms. Catherine Keiger
Board Chair Company Affiliation Chairman of the Board
Contact Information
Address 2810 N. Parham Road
Suite 302
Richmond, VA 23294
Telephone 804 217-9474
Fax 804 217-9484
History and Background
Year of Incorporation 1987
Former Names
Make-A-Wish Foundation of Central & Western Virginia2008
Make-A-Wish Foundation of Richmond & Western Virginia1998
Financial Summary
Revenue vs Expense Bar Graph - All Years
Expense Breakdown Bar Chart - All Years
Projected Revenue $3,128,600.00
Projected Expenses $3,290,600.00
Mission Together, we create life-changing wishes for children with critical illnesses.
  • A recent Brand Impact Study found that 99% of wish parents indicate that the wish experience increases feelings of joy and happiness in the wish child and 97% perceive that the wish improved their mental and emotional health.
  • Make-A-Wish is truly a grassroots volunteer reliant organization.  There are currently over 400 volunteers across Virginia supporting our mission and vision.  The majority of these volunteers are trained as "wish granters" to work directly with the wish children and their families to help in granting wishes.
FY17 Goals:
Make-A-Wish Greater Virginia is celebrating its 30th year of granting wishes for local children who have life-threatening medical conditions.  In these 30 years we have granted over 4,600 children's wishes. To celebrate these achievements, we will:  
  • We will grant 185 magical wishes across the Commonwealth, including our plan to grant 30 children's wishes in 30 days in August 2017.
  • Continue to empower and engage volunteers as powerful ambassadors of our mission.
  • Share the power of a wish through raising awareness of local wish stories across Virginia.
  1. Financial donations to support wish granting.  The average cost of a wish is nearing $10,000 and growing.
  2. In-kind donations from businesses
  3. Volunteers (Wish granting, committees, office and special events)
  4. Frequent flyer miles donations
In 1980, Chris Greicius was a 7-year-old boy being treated for leukemia. Whenever he saw a police officer, he saw everything he wanted to be. Law enforcement officers heard about Chris’ wish to be a police officer and responded to the call. A police helicopter flew him to headquarters for a tour, a ride in a patrol car and a ceremony making him the first-ever honorary state patrolman in Arizona history. They also presented him a custom-tailored uniform, motorcycle helmet, campaign hat and the motorcycle wings he earned on his own battery-powered bike. Many of those responsible for fulfilling Chris’ wish wanted to do the same for other children with critical illnesses and founded the Make-A-Wish Foundation® in November 1980.
Make-A-Wish Foundation of Greater Virginia is a 501(c)(3) non-profit organization that has been granting wishes since August 1987.  Through fundraising and donor support, the Greater Virginia Chapter has been able to grant the wishes of over 4,700 children since its establishment.
Areas of Service
Areas Served
Metro Richmond
Tri-cities Region
Richmond, City
Chesterfield County
Colonial Heights, City
Dinwiddie County
Goochland County
Hanover County
Henrico County
Hopewell, City
Petersburg, City
Powhatan County
Prince George County
Sussex County
Charles City County
Gloucester County
King and Queen County
Lancaster County
Louisa County
Mathews County
Middlesex County
New Kent County
Northumberland County
Hampton Roads
Northern Neck
Shenandoah Valley
Southside Virginia
Southwest Virginia
All areas of the Commonwealth of Virginia, with the exception of Loudoun, Fairfax, Fauquier, Prince William Counties and the metropolitan areas located within these county borders.
Board Chair
Board Chair Ms. Catherine Keiger
Company Affiliation Chairman of the Board
Term Sept 2017 to Aug 2018
Board of Directors
Board Members
Ms. Julia Anderson Smithfield Foods, Inc.
Ms. Sarah B. Andrews Freedom First Federal Credit Union
Ms. Maria Curran VCU Health System
Mr. Scott Davila Padilla
Ms. Betsy Davis Esq.LeClairRyan
Mr. David Forster General Dynamics
Mr. Michael Gallagher General Electric
Mr. Jerry Hoak The Martin Agency
Mr. Bill Howard Mercer
Ms. Sarah Huang Alliance Group, Ltd.
Mr. Jeffry Karr Marcari, Russotto, Spencer & Balaban, PC
Ms. Catherine Keiger Davenport & Co., LLC
Mrs. Sheri Lambert Make-A-Wish Greater Virginia
Mr. Marty Martter Owens & Minor Medical, Inc.
Mr. Joe Reubel Kerma Medical Products
Mr. Jim Riley Community Volunteer
Mrs. Suzanne Roski Protiviti
Ms. Jennifer Sictor Sentara Healthcare
Dr. Gary Tye Children's Hospital Richmond at VCU
Dr. Narendra Vadlamudi VCU Health System
Board Demographics - Ethnicity
African American/Black 1
Asian American/Pacific Islander 1
Caucasian 17
Hispanic/Latino 0
Native American/American Indian 0
Board Demographics - Gender
Male 11
Female 8
Board Term Lengths 3
Board Term Limits 2
Board Meeting Attendance % 81
Written Board Selection Criteria? Yes
Written Conflict of Interest Policy? Yes
Percentage Making Monetary Contributions 100
Percentage Making In-Kind Contributions 17
Number of Full Board Meetings Annually 6
Standing Committees
Development / Fund Development / Fund Raising / Grant Writing / Major Gifts
Board Development / Board Orientation
Communications / Promotion / Publicity / Public Relations
Program / Program Planning
Other Boards
The tables below contain information about other groups that advise this nonprofit on operations and projects.
Executive Director
Executive Director Mrs. Sheri Lambert
Senior Staff
Mrs. Caroline Browell Marketing & Communications Manager
Mrs. Lori Epps Volunteer Services Manager
Ms. Julia Blair Spalding Hunter Director of Development
Mr. Simon Kelly Operations Manager
Mrs. Katie McGee Director of Program Services
Full Time Staff 10
Part Time Staff 2
Volunteers 375
Contractors 1
Retention Rate 78
Organization has a Fundraising Plan? Yes
Organization has a Strategic Plan? Yes
Years Strategic Plan Considers 3
Management Succession Plan? No
Organization Policy and Procedures Yes
Nondiscrimination Policy Yes
Whistleblower Policy Yes
Document Destruction Policy Yes
Directors and Officers Insurance Policy Yes
We create life-changing wishes for children with critical illnesses.  
In FY2017, we granted wishes for 188 Virginia children.  This year, we have a goal to grant 194 wishes for children across the Commonwealth.
Population Served Children and Youth (0 - 19 years)
Budget $2,646,253.00
Fiscal Year
Projected Revenue $3,128,600.00
Projected Expenses $3,290,600.00
Spending Policy Income Only
Form 990s
IRS Letter of Exemption
Detailed Financials
Revenue SourcesHelpThe financial analysis involves a comparison of the IRS Form 990 and the audit report (when available) and revenue sources may not sum to total based on reconciliation differences. Revenue from foundations and corporations may include individual contributions when not itemized separately.
Fiscal Year201620152014
Foundation and
Corporation Contributions
Government Contributions$0$0$0
Individual Contributions$1,394,365$1,825,809$1,797,696
Investment Income, Net of Losses$8,058$1,128$12,696
Membership Dues------
Special Events$292,624$270,023$64,507
Revenue In-Kind$406,499----
Expense Allocation
Fiscal Year201620152014
Program Expense$2,098,550$2,204,294$1,973,050
Administration Expense$149,985$211,599$216,407
Fundraising Expense$453,047$358,555$264,884
Payments to Affiliates------
Total Revenue/Total Expenses0.920.981.08
Program Expense/Total Expenses78%79%80%
Fundraising Expense/Contributed Revenue22%13%10%
Assets and Liabilities
Fiscal Year201620152014
Total Assets$860,963$925,096$702,357
Current Assets$659,623$783,429$585,831
Long-Term Liabilities$0$0$10,428
Current Liabilities$1,646,675$1,507,074$1,210,500
Total Net Assets($785,712)($581,978)($518,571)
Short Term Solvency
Fiscal Year201620152014
Current Ratio: Current Assets/Current Liabilities0.400.520.48
Long Term Solvency
Fiscal Year201620152014
Long-Term Liabilities/Total Assets0%0%1%
Capital Campaign
Currently in a Capital Campaign? No
State Charitable Solicitaions Permit
Solicitations Permit
VDACS Registration Letter of 7/18/2016View
Organization Comments
Income projections for the current fiscal year do not include grants by Make-A-Wish America.  
We record a liability for the estimated cost of granting wishes to children who have been qualified within our policies to receive a wish within the next 12 months. This is a moral (not legal) obligation that we adhere to locally. This “pending wish liability” (PWL) includes the anticipated cash costs and estimated in-kind donations of products and services for 12 months of “pending” wishes. PWL can be considered to be an approximate representation of the estimated cash and in-kind costs for children’s wishes to be granted in the next 12 months as funds become available.