J. Sargeant Reynolds Community College Educational Foundation
P.O. Box 26924
Richmond VA 23261-6924
Mission Statement

Reynolds Community College provides access to education that develops individuals for employment and career advancement, prepares students for successful transfer to colleges and universities, builds a skilled workforce that contributes to regional economic development, and promotes personal enrichment and lifelong learning. In fact, one in four workers (and one in three healthcare workers) in the Greater Richmond region has attended Reynolds.

Fundraising activities at the college are carried out by the J. Sargeant Reynolds Community College Educational Foundation, Inc. The college's foundation exists solely to support and promote the college. Foundation projects include scholarships, annual giving, projects to expand instructional capacity and help more at-risk youth enter college, among yearly initiatives.
Web and Social Media

Reynolds graduates keep the RVA workforce strong.
CEO/Executive Director Ms. Elizabeth S. Littlefield ,CFRE
Board Chair Mitchell F. Haddon
Board Chair Company Affiliation ColonialWebb Contractors
Contact Information
Address P.O. Box 26924
Richmond, VA 232616924
Telephone 804 523-5181
Fax 804 523-5107
E-mail blittlefield@reynolds.edu
History and Background
Year of Incorporation 1979
Financial Summary
Projected Revenue $1,500,000.00
Projected Expenses $1,000,000.00
Additional Documents
Impact Report FY152015View
Impact Report FY142014View
Annual Report/Impact Report FY132013View
Annual Report FY122012View
Annual Report FY112011View

Reynolds Community College provides access to education that develops individuals for employment and career advancement, prepares students for successful transfer to colleges and universities, builds a skilled workforce that contributes to regional economic development, and promotes personal enrichment and lifelong learning. In fact, one in four workers (and one in three healthcare workers) in the Greater Richmond region has attended Reynolds.

Fundraising activities at the college are carried out by the J. Sargeant Reynolds Community College Educational Foundation, Inc. The college's foundation exists solely to support and promote the college. Foundation projects include scholarships, annual giving, projects to expand instructional capacity and help more at-risk youth enter college, among yearly initiatives.

The fundraising carried out by the Educational Foundation, under the direction of an Executive Director and Board of Directors, is essential to fulfilling the mission of Reynolds. The Foundation serves as a vehicle for broad financial and community support; yet, the essence of philanthropy is much more personal: it springs from the generosity of the individual. Not just a desire to see positive change, but a commitment to give to that end.

The monetary gifts the college is fortunate to receive have fascinating stories behind them, because every donor is unique. Every donor is precious. Every donor makes a difference. In 2010, individuals and community partners helped Reynolds complete the Campaign for Reynolds, the largest major gifts initiative in the history of Virginia’s community colleges, raising more than $15 million to support instruction.

 The college's most pressing needs can be met through contributions to its annual fund, the Fund for Reynolds. As state expenditures decrease, philanthropy is hugely beneficial in expanding capacity and meeting today’s instructional needs. Contributions to the Fund for Reynolds help programs draw down resources for academic programs and meet emergency student needs not covered through operational funding. Scholarship dollars also are a priority, as they provide critical financial assistance and increase graduation rates. Currently, we are able to help about 30% of eligible students. The average scholarship of $1,500 to $2,000 covers a significant portion of the cost of attendance for a semester. Especially as the region needs more trained STEM-H workers, resources to support scholarships and instruction will have long-term benefits.


Founded in 1972, J. Sargeant Reynolds Community College has educated more than 275,000 people in Greater Richmond, equipping them with the skills to succeed. Our mission is based upon three tenets, grounded in the belief that access to a college education--regardless of circumstance--is paramount. Reynolds prepares individuals for employment, provides the first two years toward a baccalaureate degree, and builds a skilled workforce that contributes to regional economic development. Each year, 20,000 people attend classes at Reynolds on one of our three campuses - in the City's historic Jackson Ward, in Henrico County on Parham Road, or in rural Goochland. Also, our distance learning program offerings are created with working adults in mind.

CEO Statement

Did you know that 1 out of every 4 workers (and, 1 out of every 3 healthcare workers) in the Greater Richmond region has taken at least one class from Reynolds? An impressive statistic made possible through community support.

“RVA” is a special place. Sure, we’re steeped in history, but innovative and globally-connected companies call us home. And, there’s nothing small about our small business community. The bright minds, ideas and technical know-how of local industries preserve the region’s excellent ratio of big and small business. What makes all of this work? Rather, who makes all of this work? It’s a diverse group of people, but what they have in common is exceptional education and training. This is what Reynolds is committed to providing. Our graduates, whether earning an associate degree or occupational certification, enter the workforce ready to contribute and take their places on the rosters of international, national and local businesses.

Board Chair Statement
We have more potential to develop in the Richmond region – from increasing high school graduation rates, to filling critical work shortages, and removing the financial barriers that stifle academic and personal potential.

We are deeply appreciative of the support we receive from our community. Supporters help Reynolds make a positive and lasting difference in the lives of individuals, families, and neighborhoods. We’re expanding college readiness through partnerships with local school divisions, non-profit organizations, and employers to make sure all of our high school graduates find success in post-secondary education or training. Reynolds is leveraging distance learning to broaden our reach in delivering instruction. And, we will find new ways to help all business in our region - small, medium and large - recruit and retain a skilled workforce.

Please join us in our efforts to make a difference.

E. Massie Valentine, Jr.
Foundation Board President

Areas of Service
Areas Served
In a specific U.S. city, cities, state(s) and/or region.
Metro Richmond
Richmond, City
Goochland County
Hanover County
Henrico County
Powhatan County
Louisa County
Reynolds Community College primarily serves the Virginia counties of Goochland, Hanover, Henrico, Louisa, and Powhatan and the city of Richmond (north of the James River).
Board Chair
Board Chair Mitchell F. Haddon
Company Affiliation ColonialWebb Contractors
Term July 2016 to June 2018
Email mitch.haddon@colonialwebb.com
Board CoChair
Board CoChair Patrick W. Farrell
Company Affiliation Community Volunteer
Term July 2016 to June 2018
Email pwfarrell1@gmail.com
Board of Directors
Board Members
Stephen E. Baril Kaplan Voekler Cunningham & Frank
Amelia M. Bradshaw J. Sargeant Reynolds Community College
Dorothy Reynolds Brotherton Community Volunteer
Katherine E. Busser Community Volunteer
Lawrence Doyle Capital One
Patrick W. Farrell Community Volunteer
J. Douglas Freeman Sr.Tucker Pavilion, Retired
L. H. Ginn IIIDirector Emeriti
Julie Gustavsson CPA, CITPKeiter
Mitchell F. Haddon ColonialWebb Contractors
William E. Hardy Harris, Hardy, & Johnstone, P.C.
Dr. Thomas N Hollins Jr.Associate Vice President of Student Affairs
Jean Holman Virginia Credit Union
Neil Kessler Troutman Sanders
Jeanette S. Lipman Director Emeriti
Dr. David Loope Reynolds Community College
M. E. 'Lyn' McDermid Federal Reserve
Dr. William L. Murray Dominion Resources
Theresa K. Noe Patient First
R. Roland Reynolds Special Advisor
J. Sargeant Reynolds Jr.Reynolds Development
Dr. Gary L. Rhodes J. Sargeant Reynolds Community College
The Honorable Anne J.G. Rhodes Virginia House of Delegates 1991-2001
Patricia L. Robertson Director Emeriti
E. Massie Valentine Jr.Davenport & Company, LLC
Benjamin J. Warner Henrico Doctors' Hospital
Board Demographics - Ethnicity
African American/Black 1
Asian American/Pacific Islander 1
Caucasian 20
Hispanic/Latino 0
Native American/American Indian 0
Other 0 0
Board Demographics - Gender
Male 14
Female 8
Unspecified 0
Board Term Lengths 3
Board Term Limits 2
Board Meeting Attendance % 58
Written Board Selection Criteria? Yes
Written Conflict of Interest Policy? Yes
Percentage Making Monetary Contributions 100
Percentage Making In-Kind Contributions 0
Number of Full Board Meetings Annually 5
Standing Committees
Development / Fund Development / Fund Raising / Grant Writing / Major Gifts
Board Development / Board Orientation
Other Boards
The tables below contain information about other groups that advise this nonprofit on operations and projects.
Executive Director
Executive Director Ms. Elizabeth S. Littlefield ,CFRE

Ms. Littlefield is Vice President of Institutional Advancement at Reynolds Community College and is responsible for fund raising, grants, and oversees marketing and public relations. She also serves as the Executive Director of the College’s Foundation. Since her appointment in 1996, Reynolds has obtained more than $50 million in gifts and grants. She has experience in strategic planning, board development, capital, major gift and annual giving campaigns at two-year and four-year colleges. Ms. Littlefield holds a CFRE (Certified Fund Raising Executive) designation from the Association of Fundraising Professionals.

Senior Staff
Ms. Marianne S. McGhee Director of Development
Full Time Staff 7
Part Time Staff 1
Volunteers 25
Contractors 1
Retention Rate 85
Organization has a Fundraising Plan? Yes
Organization has a Strategic Plan? Yes
Years Strategic Plan Considers 5
Date Strategic Plan Adopted Dec 2010
Management Succession Plan? No
Organization Policy and Procedures Yes
Nondiscrimination Policy Yes
Whistleblower Policy Yes
Document Destruction Policy Yes
Directors and Officers Insurance Policy Yes

Bridging RVA; Advance College Academies in Henrico, Goochland, Powhatan public school systems; Dual Enrollment Programs with Henrico, Goochland, Powhatan, Hanover, and Richmond public school systems, Salem Christian School and CATEC; Northside Initiative with Northside YMCA; First Contractors; US Department of Energy; Bridgestone/Firestone; Ford Motors; Henrico County Fire and Police Departments; Hanover County Sheriff’s Department; Hanover Fire Department; US Department of Education; Virginia Department of Education, Virginia Community College System; Bon Secours; HCA; Virginia Commonwealth University Health Systems

Association of Fundraising Professionals - Member1997
Northside Initiative for Older Youth2008
Bridging Richmond2011
Circle of ExcellenceCouncil of Advancement and Support of Education2012

The Fund for Reynolds helps the college meet its most pressing needs, ranging from securing professional-caliber equipment for our classrooms to securing food and shelter for a student in dire circumstances. Private contributions cover costs that state funding cannot. For instance, the Educational Foundation operates an emergency loan program for students, using resources from the Fund for Reynolds. William, a veteran pursuing his Human Services degree, received financial assistance to remain safely housed while his military benefits were being processed.  “I’m so thankful that I did not have to leave school. As veterans, we can offer a different kind of leadership and perspective, but it can be an adjustment to transition to a new life as a student.” Because of donations to the Fund for Reynolds, the Foundation is helping students like William stay precisely where they need and want to be: enrolled at Reynolds and making progress toward graduating.


Population Served Adults
Short Term Success The Fund for Reynolds annual fund covers the college’s most pressing instructional and student needs not covered by state funding. One example is funding for emergency loans for students. When students are faced with an unexpected expense - a car repair, for example- they are often put in the difficult position of deciding whether to cover the emergency need or pay for tuition and books. The Fund for Reynolds provides emergency dollars for a student to cover the cost, work to pay back the funds, and remain enrolled in class. 
Long Term Success The Fund for Reynolds covers urgent instructional and student costs while it supplements resources for faculty hiring, equipment upgrades, and staff development. As enrollment increases and Reynolds works to increase its capacity, the Fund for Reynolds will be an important source of revenue for college initiatives.

Nearly 1,000 students apply annually for scholarships to help cover the cost of attendance at Reynolds. Currently, we are able to help about one-third of our eligible students; with additional funding, we could increase the number and amount of scholarship awards. Individual scholarship awards range from $200 to $4,000. The average award amount is $1,500.

Population Served Adults
Short Term Success

Research shows that lack of financial resources hinder student success rates. Two key factors measured in the process were student retention and graduation rates of scholarship recipients to determine if receiving a scholarship, in fact, helped students continue enrollment in classes and graduate. The data show that scholarship assistance is critical. We know that students with a 2.0 GPA and higher who receive scholarships are twice as likely to graduate as their peers who have not received an award. 

Long Term Success

Even while tuition at Reynolds is a third of the average four-year college or university in the Commonwealth, many families still need financial assistance in covering the cost of attendance. As students grapple with unmet financial needs, scholarships provide a critical lifeline for them to remain enrolled. A $2,500 scholarship can mean the difference between starting and finishing a college degree.


Middle College is a college entry program for 18-24 year-old high school dropouts. It prepares young people for GED completion and continuation with college classes or workforce entry. The program’s focus on the transition to college or work, in addition to GED attainment, is what sets this program apart from other GED preparation programs. What motivates these young adults to persevere is the pride they feel in being a part of a college community, the surrogate family they find in Middle College faculty and each other, and role modeling for their young children that education is the foundation to a better life. The Middle College receives no direct state funding from the Commonwealth, yet it has changed the economic trajectory of hundreds of graduates and their families. 


Population Served At-Risk Populations
Budget $375,252.00
Short Term Success

The Middle College’s overall GED completion rate of 74% has made it a model for nine other GED attainment programs in the Virginia Community College System.  Middle College is tuition-free for students.

Every year, Reynolds' Middle College program receives applications from young adults seeking to obtain a GED, further their education through college coursework, and learn a marketable skill.  In its tenth year, the Middle College is able to provide direct services to 100 young adults, ages 18-24 and another 300 or more who receive academic review or tutoring, coaching and referral services. Middle College is four months in length.  The admissions process is thorough and it is made clear to prospective students that work ethic determines success. During the semester, students receive GED instruction, participate in a college orientation, financial aid planning, and enroll in a one-credit college course, “Preparation for Employment.” 

The structure of the program and its intensive and personalized level of instruction and coaching bolster academic skills, employability, and confidence in students. Fundamentally, Middle College is a college and workforce preparatory program, with GED-attainment as a first step.  The objective of Middle College is to prepare students to enroll in college and earn a college credential, a Career Readiness Certificate and enter the workforce – in other words, to go on beyond Middle College and become self-sufficient.  As we measure success, we determine the numbers of students who are college ready and not simply college eligible.

Long Term Success

Since 2003, more than 800 students have attended the Middle College program.  The level of stability the Middle College programs brings to the lives of our students ripples through their entire family structure. The college degrees the graduates attain, the jobs they pursue, the better parents they become – all of this directly and positively impacts neighborhood schools, employment, and the well-being of the community. Middle College provides an avenue for young adults on the margin to enter an academic environment that encourages discipline, requires goal setting, and broadens their horizons beyond their immediate surroundings.

Fiscal Year
Projected Revenue $1,500,000.00
Projected Expenses $1,000,000.00
Endowment Value $7,735,111.00
Spending Policy Percentage
Percentage (if selected) 4
Form 990s
IRS Letter of Exemption
Detailed Financials
Revenue SourcesHelpThe financial analysis involves a comparison of the IRS Form 990 and the audit report (when available) and revenue sources may not sum to total based on reconciliation differences. Revenue from foundations and corporations may include individual contributions when not itemized separately.
Fiscal Year201520142013
Foundation and
Corporation Contributions
Government Contributions$0$0$0
Individual Contributions$1,380,055$93,995$115,731
Investment Income, Net of Losses$532,664$461,264$1,013,654
Membership Dues------
Special Events------
Revenue In-Kind$490,949$1,000$11,755
Expense Allocation
Fiscal Year201520142013
Program Expense$825,318$784,262$823,943
Administration Expense$214,046$181,196$183,625
Fundraising Expense$80,942$33,176$49,638
Payments to Affiliates------
Total Revenue/Total Expenses2.451.341.88
Program Expense/Total Expenses74%79%78%
Fundraising Expense/Contributed Revenue5%35%43%
Assets and Liabilities
Fiscal Year201520142013
Total Assets$11,768,072$10,132,306$8,814,764
Current Assets$1,999,584$1,237,084$487,746
Long-Term Liabilities$0----
Current Liabilities$43,672$35,585$39,768
Total Net Assets$11,724,400$10,096,721$8,774,996
Short Term Solvency
Fiscal Year201520142013
Current Ratio: Current Assets/Current Liabilities45.7934.7612.26
Long Term Solvency
Fiscal Year201520142013
Long-Term Liabilities/Total Assets0%0%0%
Capital Campaign
Currently in a Capital Campaign? No
Capital Campaign Anticipated in Next 5 Years? Yes
State Charitable Solicitaions Permit
Solicitations Permit
Solicitations Permit ExemptionView
Organization Comments
Foundation Comments
  • Financial information provided from audited financial statements.
  • Audited financial statements and IRS Form 990s prepared by L.P. Martin & Company.