Preservation Virginia
204 West Franklin Street
Richmond VA 23220-5012
Mission Statement
Our mission is to make Virginia's communities and historic places of memory stronger, more vital and economically sustainable through preservation, education and advocacy.
Web and Social Media
Multi-Media Comments

Preservation Virginia has been fortunate to employ an IT coordinator for six years on staff. In doing so, we have been able to increase the effectiveness of our website to share information and make connections. The website will be revised in the fall of 2010 to provide more interactive and access to our research materials. Additionally we have employed social media as a way to make connections with a new and younger audience and to drive those individuals to our programs and to our website.

CEO/Executive Director Mrs. Elizabeth S. Kostelny
Board Chair Mrs. William E. Loughridge (Patti)
Board Chair Company Affiliation Loughridge Appraisal
Contact Information
Address 204 West Franklin Street
Richmond, VA 232205012
Telephone 804 648-1889
Fax 804 775-0802
History and Background
Year of Incorporation 1889
Former Names
APVA- Preservation Virginia2009
Financial Summary
Projected Revenue $4,400,000.00
Projected Expenses $4,400,000.00
Our mission is to make Virginia's communities and historic places of memory stronger, more vital and economically sustainable through preservation, education and advocacy.

2014 Accomplishments:

  1. Re-envision how people interact with our historic sites through symposia at Bacon’s Castle, interpretive interactions at the John Marshall House school programs that link history and science at Cape Henry Lighthouse and special events including a food festival at Patrick Henry’s Scotchtown;
  2. Share information with supporters to advocate and educate decision makers to protect historic tax credits programs on the state and federal levels;
  3. Work with local advocates to develop our Virginia's Most Endangered Historic Sites list so that we can protect places such as the Rosenwald Schools in Virginia by helping individual communities develop preservation plans and find new uses for these schools that for many rural African-American children in Virginia were the first opportunity for public education in the first half of the 20th century;
  4. Continue the Tobacco Barn Preservation Project in Southside Virginia and find funding to establish a mini-grant program to restore tobacco barns in Pittsylvania and Halifax counties in Virginia and Caswell County, North Carolina;
  5. Provide opportunities for people across Virginia to come together at our annual conference in Norfolk and share ideas about preservation and learn new and innovative solutions for saving the places that matter the most.
  6. Phase 1 of our study of the economic impact of historic preservation, conducted by the VCU Center for Urban and Regional Development, was released in 2014. The study looked at the combined impact of the Virginia Historic Rehabilitation Tax Credit and the Federal Historic Tax Credit Programs on the Commonwealth's economy between 1997 and 2013.
  7. Completed a 30-minute documentary, Preserving Virginia, the Future of History, to be aired on PBS stations that highlights how the Commonwealth of Virginia has embraced historical preservation for its economic and cultural value to local communities.


2015 Goals:
  1. Provide educational tools to help communities articulate the benefits of preservation including continuing phase 2 and 3 of a three-part economic impact study that measures the benefit of state and federal tax credit programs, the Main Street Program and its synergy with historic preservation and revitalization and a heritage tourism. 
  2. Continue and launch community based projects such as the Tobacco Barns and Rosenwald Schools that will preserve unique assets while presenting model programs for other regions of the state. Examine the 2015 Endangered List to determine new programs that will meet statewide trends, threats and needs.
  3. Continue to develop and present innovative interpretive programs and uses at our historic sites including Historic Jamestowne, Patrick Henry’s Scotchtown, the John Marshall House, Bacon’s Castle and Cape Henry Lighthouse and share these with colleagues in the preservation community to model sustainable and engaging programs.
  4. Engage an ever growing audience by providing educational offerings at the Virginia Preservation Conference, the fall Tax Credit Summit, the Spring Preservation Summit, workshops and on the web that meet the diverse needs of all of those interested in preserving the architectural and scenic character of Virginia and its corresponding economic, cultural, and educational benefits.
  1. Support programs that promote preservation tools to help revitalize Virginia’s communities while preserving the unique character and cultural identity of the region.  These include the existing Tobacco Barn project in Pittsylvania and Halifax County; developing programs to help deal with blight in urban areas such as Petersburg, Danville, Richmond and other cities; and launching a Rosenwald School project to strengthen communities individual efforts to rehabilitate and reuse these structures.
  2. Build a financially sustainable model for the operation of historic sites and house museums, including Historic Jamestowne, given the 20 year national decline in attendance to such sites.  Offer this experience to other organizations that struggle with the same challenges.
  3. Grow the unrestricted and restricted endowment funds by $2 million over the next three years.
  4. Address the capital projects and deferred maintenance issues at the John Marshall House, Bacon's Castle and Patrick Henry's Scotchtown to allow for expanded use and participation at the sites.  Estimated $1 million for these three sites.  
  5. Use the experience to teach owners of historic and older homes how to maintain their own structures.
Preservation Virginia was established in 1889 by women concerned about saving and preserving Virginia’s historic assets as a resource for understanding our nation’s past and the stories of the people who came before us. Soon after the founding, there was an urgent need to save Historic Jamestowne, site of the first permanent English settlement in America—our primary site and heart of the 2007 Observance. The organization’s founders successfully acquired 22.5 acres in 1893, acreage that we now know holds the archaeological remains of the original James Fort. An archaeological investigation begun in 1994 has uncovered a massive collection of artifacts and building features, as well as the human remains of the early settlers.  The resulting research has engaged millions with new findings and understanding of the Atlantic peoples who converged there to from Virginia and ultimately America.     
Over the decades, Preservation Virginia extended its historic sites and museum operations to reflect the story of American expansion first from Jamestown, the Tidewater region and then westward into Virginia’s wilderness―pushing the boundaries of human endeavor and the natural frontier. Preservation Virginia also expanded its collections, supporting operations, public programs and services. 
In 2004, the organization embraced a role of sharing its expertise and experience gained from a century of preservation. What evolved is a formidable membership organized by a network of statewide branches, partnerships and strong central office to manage the overall mission, program success and financial development. The organization has more than 3,200 membership households across Virginia and a national and international associate membership evolving out of the enormous public interest in Historic Jamestowne. In addition, training and networking opportunities are offered to support preservation work on the local level in many areas of Virginia.
CEO Statement

It has been my privilege to witness the tremendous evolution of this organization over the last twenty years. Preservation Virginia—its leadership, members and branches—have adapted to the changing field of historic preservation to remain vital. Preservation Virginia is multifaceted working on many levels to ensure that historic places across Virginia remain vital. We have been effective because we are not afraid to partner or press forward with innovative strategies to grow support and expand a preservation movement. 

Preservation Virginia has adopted a positive approach to preservation issues—looking for the balance between the need for growth and the economic and cultural value that historic structures and neighborhoods bring to Virginia communities. So whether it is preservation and interpretation of a specific site like the John Marshall House or Historic Jamestowne or providing owners of older homes technical advice or working with local groups to ensure that historic assets are considered when new building projects come on line, Preservation Virginia is utilizing 120 years of hands on experience to “connect people to resources to ensure the vitality of Virginia and Virginia’s historic places”.

Board Chair Statement

For the last three years, it has been my honor to lead Preservation Virginia as the President. In that time, I have grown in my admiration for the people who came and who have helped to evolve this organization over 120 years. Today’s economic climate makes our task more complicated. Yet, Preservation Virginia has weathered recessions, economic contractions, and the Great Depression—each time emerging to ensure that our mission is maintained. 

Virginia’s historic landscape would look far different if Preservation Virginia had not secured historic places and served as an advocate for communities. Sites that draw visitors to the Commonwealth such as Historic Jamestowne, the John Marshall House, Scotchtown and our Fredericksburg properties might have been developed or bulldozed. Today, we share the lessons gained from that experience and engage dedicated individuals and local groups to ensure the future of Virginia’s irreplaceable historic places. 

To save these places, to share expertise through the Revolving Fund and Partners in the Field; to open our historic museum sites including Historic Jamestowne, and to maintain the historic structures we steward, it also takes funds. Preservation Virginia has evolved from a small operation to a multi-million dollar enterprise. We serve 600,000 plus individuals and families through our statewide and Branch programs, and we employ 29 full-time positions. The vast majority of our operation budget support mission related programming. We strive to keep administrative expenses related to membership, administration, development and accounting as low as possible. 

Our programs have a multiplier effect—inspiring others to preserve, investing in the economic health of our communities, and ensuring that generations to come will be able to stand where history happened.

Areas of Service
Areas Served
Metro Richmond
Tri-cities Region
Richmond, City
Chesterfield County
Colonial Heights, City
Dinwiddie County
Goochland County
Hanover County
Henrico County
Hopewell, City
Petersburg, City
Powhatan County
Prince George County
Sussex County
Charles City County
Gloucester County
King and Queen County
Lancaster County
Louisa County
Mathews County
Middlesex County
New Kent County
Northumberland County
Hampton Roads
Northern Neck
Northern Virginia
Shenandoah Valley
Southside Virginia
Southwest Virginia
Board Chair
Board Chair Mrs. William E. Loughridge (Patti)
Company Affiliation Loughridge Appraisal
Term Jan 2017 to Dec 2018
Board of Directors
Board Members
Mr. Ernest C. Barrett IIICommunity Volunteer
Mr. William G. Beville Community Volunteer
Mrs. Sally Guy Brown Community Volunteer
Mr. Joseph Cheely LeClairRyan
Mrs. Anne Geddy Cross Community Volunteer
Ms. Audrey Paulette Davis Alexandria Black History Museum
Mr. Ken Farmer Quinn and Farmer Auctions
Mr. C. Hobson Goddin Community Volunteer
Mr. Alexander C. Graham Jr.Williams Mullen
Mr. John H. Guy IVWilliams Mullen
Dr. Kevin R. Hardwick James Madison University
Mr. Dennis W. Hedgepeth Wells Fargo Private Bank
Mr. William B. Kerkam IIICommunity Volunteer
Mr. H. Pettus LeCompte Straus, Itzkowitz & LeCompte
Ms. Anne Carter Lee Preservation Planner and Community Volunteer
Mrs. Patricia Loughridge Loughridge Appraisal Limited
Mr. William Luke MeadWestVaco
Mrs. Norman J. Marks (Linda) Marks Family Dentistry
Mr. Gary Ometer Virginia529
Mr. Trip Pollard Southern Environmental Law Center
Mrs. Shirley T. VanLandingham Community Volunteer
Mr. D. Anderson Williams Williams and Whittle Marketing, Retired
Board Demographics - Ethnicity
African American/Black 0
Asian American/Pacific Islander 0
Caucasian 0
Hispanic/Latino 0
Native American/American Indian 0
Other 0 0
Board Demographics - Gender
Male 0
Female 0
Board Term Lengths 3
Board Term Limits 2
Written Board Selection Criteria? Yes
Written Conflict of Interest Policy? Yes
Percentage Making Monetary Contributions 100
Number of Full Board Meetings Annually 4
Standing Committees
Board Governance
Other Boards
The tables below contain information about other groups that advise this nonprofit on operations and projects.

Preservation Virginia continues to be strategic in cultivating and developing leadership that reflects our statewide program—balancing the need to have individuals who have technical, scholarly, and grassroots connections with individuals who can build capacity, influence and support. The Governance Committee of the Board is an active and vital part of that equation. Our branch and partner organizations statewide equally act as training grounds for leadership in the larger organization.

Executive Director
Executive Director Mrs. Elizabeth S. Kostelny

Mrs. Kostelny brings more than 24 years of experience in the museum and preservation field. She has worked with Preservation Virginia for 18 years and brings an awareness of the past accomplishments and vision for future goals for Preservation Virginia. Through her leadership, Preservation Virginia is leveraging the awareness gained through the opportunities of 2007 to raise the level of success and sustainability in the programs statewide.

Former CEOs
Mr. Peter Dun Grover Sept 1990 - Aug 2000
Senior Staff
Ms Cheryl Greenday Director of Finance
Dr. James Horn President of Jamestown Rediscovery Foundation Chief Officer of Programs at Historic Jamestowne
Dr. William M. Kelso Director of Reserach and Interpretation @ Historic Jamestowne
Mr. Louis J. Malon Director of Preservation Services
Full Time Staff 34
Part Time Staff 70
Volunteers 95
Contractors 1
Retention Rate 80
Organization has a Fundraising Plan? Yes
Organization has a Strategic Plan? Yes
Years Strategic Plan Considers 6
Date Strategic Plan Adopted June 2015
Management Succession Plan? Under Development
Organization Policy and Procedures Yes
Nondiscrimination Policy Yes
Whistleblower Policy Yes
Document Destruction Policy Yes
Directors and Officers Insurance Policy Yes
Preservation Virginia has utilized collaborations in all areas of its work.  Significant collaborations with the National Park Service, the National Trust for Historic Preservation, the Virginia Department of Historic Resources, Court End Museums in Richmond and many others.  On preservation issues, Preservation Virginia often works with local coalitions such as Wilderness Battlefield, Fort Monroe, Belle Grove, Belmead and others.
Virginia Conservation Network2010
External Assessments and Accreditations
National Trust For Historic Preservation2007
National Trust For Historic Preservation2008
National Trust For Historic Preservation2009
Description Shares its experience of saving, preserving and maintaining historic places through the Virginia Preservation Conference; publications and web site resources; statewide training workshops and lectures; and by providing technical services in preservation, technology, and fund development for local organizations.
Population Served General/Unspecified
Description Provides interpretation and public programs at six historic sites including Historic Jamestowne, the John Marshall House, Patrick Henry's Scotchtown, Bacon's Castle, Smith's Fort Plantation, and Cape Henry Lighthouse that tell the story of the Commonwealth through the lives of the people who shaped it.
Population Served General/Unspecified
Description Explores and shares the archaeological remains of 1607 James Fort providing a multi-dimensional understanding of the seventeenth century beginnings of this nation.
Population Served General/Unspecified
Description Operates a Revolving Fund Program that saves threatened historic places.      
Population Served General/Unspecified
Description Serves as an advocate for Virginia's irreplaceable historic places through a statewide public policy agenda, connecting grassroots organizations to issues and legislation on the statewide and federal levels and promoting model solution-based programs.
Population Served General/Unspecified
CEO/ED/Board Comments

Preservation Virginia's programs and services reflect the spirit of adaptation and revitalization that was born at Jamestown.  Like many non-profits we have adjusted our priorities and are developing new strategies in this time of economic contraction. The model for preserving places has changed over the last two decades. Historic house museums and sites have experienced a decline in visitation nationwide. We are working with local and national groups to determine the new models for these sites’ survival. At the same time, we are leveraging a growing grassroots interest in finding strategies to make historic preservation an economic tool for communities—a strategy that relies on the uniqueness of the resources and the local significance of neighborhoods, structures and landscapes. While daunting on some levels, it is an opportunity to be a participant in shaping how historic preservation will evolve. 


Fiscal Year
Projected Revenue $4,400,000.00
Projected Expenses $4,400,000.00
Endowment Value $12,427,826.00
Spending Policy Percentage
Percentage (if selected) 5
Form 990s
IRS Letter of Exemption
Detailed Financials
Revenue SourcesHelpThe financial analysis involves a comparison of the IRS Form 990 and the audit report (when available) and revenue sources may not sum to total based on reconciliation differences. Revenue from foundations and corporations may include individual contributions when not itemized separately.
Fiscal Year201520142013
Foundation and
Corporation Contributions
Government Contributions$105,000$0$0
Individual Contributions$641,183$2,823,414--
Investment Income, Net of Losses$162,593$2,894,935--
Membership Dues------
Special Events------
Revenue In-Kind$35,282----
Expense Allocation
Fiscal Year201520142013
Program Expense$4,201,345$7,494,705--
Administration Expense$450,201$636,789--
Fundraising Expense$204,206$301,313--
Payments to Affiliates------
Total Revenue/Total Expenses0.941.06--
Program Expense/Total Expenses87%89%--
Fundraising Expense/Contributed Revenue11%11%--
Assets and Liabilities
Fiscal Year201520142013
Total Assets$24,162,064$26,763,386--
Current Assets$2,805,983$4,320,705--
Long-Term Liabilities$632,282$730,587--
Current Liabilities$1,178,606$3,377,050--
Total Net Assets$22,351,176$22,655,749--
Short Term Solvency
Fiscal Year201520142013
Current Ratio: Current Assets/Current Liabilities2.381.28--
Long Term Solvency
Fiscal Year201520142013
Long-Term Liabilities/Total Assets3%3%--
Capital Campaign
Currently in a Capital Campaign? No
State Charitable Solicitaions Permit
Solicitations Permit
Solicitations Permit 11/2016View
Organization Comments

As we look ahead and in part because of the shift in visitation trends, Preservation Virginia is shaping a financial model that is less dependent on admission revenue and is more reliant on revenue generated for programs and services. Additionally, we are building cash reserve and endowed funds that will support programs and sites into the future. 

During this economic downturn, we have reviewed our programs and revised our offerings. We have adjusted expenditures and formed partnerships with local, state and national organizations to effectively and economically deploy resources. We intend to maintain these strategies as wise and efficient ways of doing business into the future.
Foundation Comments
  • Audit and Form 990 prepared by Keiter, Stephens, Hurst, Gary & Shreaves, PC.
  • Financial information provided by the audit.
  • Preservation Virginia changed their fiscal year from calendar to mid-year in 2013.
  • Financial information for 2014 is representative of the 18 month period from January 1, 2013 - June 30, 2014.