Virginia League For Planned Parenthood, Inc.
201 North Hamilton Street
Richmond VA 23221
Mission Statement
Our mission is to ensure that individuals and families have the freedom, information, and ability to make their own informed reproductive choices. We believe that each individual has a basic right to control his/her reproductive life. Individual control will lead to a better quality of life and stronger families and communities. Reproductive health decisions must be voluntary and private.
 
Leadership
CEO/Executive Director Ms. Paulette McElwain
Board Chair Ms. Rebecca Neale
Board Chair Company Affiliation Dominion
Contact Information
Address 201 North Hamilton Street
Richmond, VA 23221
Telephone 804 482-6133
Fax 804 355-5216
E-mail development@vlpp.org
History and Background
Year of Incorporation 1942
Former Names
NameYear
Planned Parenthood of Southeastern Virginia2014
Financial Summary
 
 
Projected Revenue $3,391,978.00
Projected Expenses $3,283,779.00
Statements
Mission
Our mission is to ensure that individuals and families have the freedom, information, and ability to make their own informed reproductive choices. We believe that each individual has a basic right to control his/her reproductive life. Individual control will lead to a better quality of life and stronger families and communities. Reproductive health decisions must be voluntary and private.
 
Impact

VLPP has made remarkable strides towards serving more of Richmond's low-income women in planning their families and maintaining their health. We provide low-cost reproductive health care, reality-based sexuality education and teen mentoring for Greater Richmond and Greater Hampton Roads Metro regions. Our health care services for low to moderate income women and men include annual gynecological exams, PAP smears, STD testing and treatment, breast exams, follow-up testing for cervical cancer prevention, first trimester abortion services, and comprehensive primary care services.

VLPP entered into a management contract with Planned Parenthood of Southeastern Virginia in May of 2014. On January 1, 2015, VLPP and PPSEV merged, and are now joined as the Virginia League for Planned Parenthood. Our service area now encompasses the Greater Richmond and Greater Hampton Roads regions. 
 
Our most notable accomplishments include: 
 
In 2014, our health centers in Richmond, Virginia Beach, and Hampton provided the following services:
 
  • We saw 14,466 patients in our health centers in Richmond, Virginia Beach, and Hampton in the 2013-2014 fiscal year
  • We have seen 1,000 patients for annual exams. In the previous fiscal year, we saw a little over 1,000 patients for annual exams. VLPP intends to provide at least 1,550 annual gynecological exams, including PAP smears and STI testing, in the upcoming fiscal year.

  • We have seen 179 patients for follow-up care after an abnormal PAP. In the previous fiscal year, we saw 191 patients for follow-up care after an abnormal PAP. VLPP plans to provide at least 275 women with follow-up care for abnormal pap smears in the upcoming fiscal year.

  • Our primary care services have been fully integrated into our women’s healthcare services. All patients are screened for hypertension and diabetes, for example. In this fiscal year, we provided treatment for 126 patients diagnosed with hypertension. VLPP plans to treat and manage at least 125 patients in the upcoming fiscal year.

Needs
Over the next year, our greatest challenges will be:
  1. Implementing a full electronic medical records system in all of our offices;
  2. Building our sustainable education fund, so that the youth of Virginia will have a resource that they can count on to provide accurate sexuality education;
  3. Continuing to serve our growing patient population throughout our service area.
Background

The Virginia League for Planned Parenthood (VLPP) has been providing reproductive health care services for over sixty-five years. 

On January 1, 2015, VLPP and Planned Parenthood of Southeastern Virginia (PPSEV) merged and now operate as the Virginia League for Planned Parenthood. PPSEV served the Hampton Roads area, with affiliates in Virginia Beach and Hampton, since its founding in 1965. Our service area now includes 53 cities and counties in the Greater Richmond and Greater Hampton Roads Metropolitan areas.

VLPP provides a full range of low-cost reproductive health care services including annual exams, diagnosis and treatment of pre-cancerous cervical conditions, sexually transmitted disease screenings and treatment, comprehensive primary care services, and first trimester abortions.  In 2005, we began a collaboration with Children’s Home Society so that we could offer adoption services on-site.
 
VLPP also provides reality-based sexuality education programs throughout the Metro Richmond and Greater Hampton Roads areas. These programs provide young people with the information they need to make responsible life decisions.
 
VLPP is the only local provider of low-cost follow-up procedures for women who experience an abnormal Pap test result. 
Areas of Service
Areas Served
Area
Metro Richmond
Richmond, City
Chesterfield County
Colonial Heights, City
Goochland County
Hanover County
Henrico County
Powhatan County
Charles City County
King and Queen County
Lancaster County
Middlesex County
New Kent County
Northumberland County
Tri-cities Region
Hampton Roads
Dinwiddie County
Essex County
Hopewell, City
Richmond County
Sussex County
Gloucester County
Mathews County
Westmoreland County
The Virginia League serves the Greater Richmond Metro and Greater Hampton Roads Metro areas. These cities and counties include: Amelia, Caroline, Charles City, Chesterfield, Cumberland, Essex, Goochland, Hanover, Henrico, King and Queen County, King George, King William, Lancaster, Lunenburg, Middlesex, New Kent, Northumberland, Nottoway, Powhatan, Prince Edward, Richmond County, Westmoreland, Accomack, Northampton, Mathews, Gloucester, York, Dinwiddie, Mecklenburg, Brunswick, Greensville, Sussex, Prince George, Surry, Southampton, Isle of Wight, James City County, and the Cities of Colonial Heights, Petersburg, Suffolk, Williamsburg, Newport News, Hampton, Chesapeake, Norfolk, and Virginia Beach, and Richmond.
Board Chair
Board Chair Ms. Rebecca Neale
Company Affiliation Dominion
Term July 2014 to June 2015
Email rneale@vlpp.org
Board of Directors
Board Members
NameAffiliation
Madge Bemiss Community Volunteer
Ellen Brock Virginia Commonwealth University
Ponjola Coney Virginia Commonwealth University
Allison Cooper Community Volunteer
Diane Duffy Community Volunteer
Deborah Freeman Community Volunteer
Paulina Hidalgo Virginia Capital Partners
Christine Isaacs Virginia Commonwealth University
Jennifer McClellan Community Volunteer
Paulette McElwain Virginia League for Planned Parenthood
Karen Miller Community Volunteer
Audra Mitchell Community Volunteer
Rebecca Neale Dominion Resources
Joseph O'Connor Community Volunteer
Fred Orelove Community Volunteer
Mary Priddy Goodman Allen & Filetti
Toni Radler Community Volunteer
Vineeta Shah Community Volunteer
Tom Shields University of Richmond
Catherine B. Strauss Community Volunteer
Barbara Winstead Community Volunteer
Mary Zayde Bucci Zeugner Davenport & Company
Board Demographics - Ethnicity
African American/Black 2
Asian American/Pacific Islander 1
Caucasian 18
Hispanic/Latino 1
Native American/American Indian 0
Board Demographics - Gender
Male 3
Female 19
Governance
Board Term Lengths 3
Board Term Limits 2
Written Conflict of Interest Policy? Yes
Percentage Making Monetary Contributions 100
Number of Full Board Meetings Annually 4
Standing Committees
Board Governance
Development / Fund Development / Fund Raising / Grant Writing / Major Gifts
Finance
Other Boards
The tables below contain information about other groups that advise this nonprofit on operations and projects.
Executive Director
Executive Director Ms. Paulette McElwain
Experience

President & CEO, Virginia League for Planned Parenthood (1/2007-current)
Oversee all day to day operations of agency including women’s healthcare clinic, education and advocacy programs and fundraising activities.  Provide leadership to staff and board.  Execute agency’s strategic plan.

• Launched and completed $4.6 million capital campaign
• Managed $2.6 million renovation of agency’s LEED certified headquarters

Vice President of Operations, Virginia League for Planned Parenthood (5/2005-12/06)
Oversee all day to day operations of agency including women’s healthcare clinic, education and advocacy programs and fundraising activities. 

• Planned, obtained funding for and launched prenatal care clinic for low-income, non-Medicaid eligible women.  In the course of building this program, recruited a team of seven volunteer Ob/Gyns from VCUHS to oversee and staff medical aspects of program.

Vice President – Development, Virginia League for Planned Parenthood (1/2004-4/2005)
Planned and oversaw all aspects of the agency’s fundraising activities including direct mail, major gifts cultivation, capital campaign planning and execution, and special events.  Serve in the place of the President when necessary.

• At outset, performed analysis of past campaigns to develop plan for 2004 that yielded more than a 20% increase in individual giving and a 75% increase in special event attendance.
• Added the capacity for quantitative analysis that has increased efficiencies in all aspects of the organization’s operations including a healthcare clinic.

Development Research Analyst, Christian Children’s Fund (4/2002-12/2003).
Planned and conducted statistical and demographic analysis of donor base to identify and evaluate prospects for major gifts and planned gift campaigns and for regional targeting.  Performed trending, benchmarking and other investigative analyses to support various campaigns.  Designed direct mail campaign strategy for major and planned giving units based on knowledge gained from various analyses.  Developed, implemented and managed systems to track prospects for cultivation and stewardship purposes.  

• Analyzed the agency’s major gifts campaign goals and implemented a cost effective plan to provide the major gifts team with an adequate number of prospects to meet $50 million campaign goal.  To accomplish this, information sources novel to non-profit development were utilized in combination with more traditional resources.
• Creatively employed the use of a Web-based marketing intelligence suite of tools and existing systems to analyze donor pool to identify major gifts and planned gift prospects and to track donor performance.
• Performed analysis of direct mail, major gift, planned gift and TV campaigns to identify trends to analyze campaign performance and assist in future campaign planning.  
Senior Staff
NameTitle
Cari Boram COO
Staff
Full Time Staff 52
Part Time Staff 15
Volunteers 0
Contractors 2
Plans
Organization has a Fundraising Plan? Yes
Organization has a Strategic Plan? Yes
Years Strategic Plan Considers 5
Date Strategic Plan Adopted Dec 2011
Management Succession Plan? No
Organization Policy and Procedures Yes
Nondiscrimination Policy Yes
Whistleblower Policy Yes
Document Destruction Policy Yes
External Assessments and Accreditations
Assessment/AccreditationYear
Better Business Bureau of Central VA - Accredited Charity2012
Programs
Description Family Planning, Medical Services And Educational Programs, Including Community Outreach.
Long Term Success

We anticipate about 27,000 visits across our three health centers in our next fiscal year.

Fiscal Year
Projected Revenue $3,391,978.00
Projected Expenses $3,283,779.00
Endowment Value $426,809.00
Spending Policy N/A
Percentage (if selected) 0
IRS Letter of Exemption
Detailed Financials
Revenue SourcesHelpThe financial analysis involves a comparison of the IRS Form 990 and the audit report (when available) and revenue sources may not sum to total based on reconciliation differences. Revenue from foundations and corporations may include individual contributions when not itemized separately.
Fiscal Year201320122011
Foundation and
Corporation Contributions
----$1,075,149
Government Contributions$0$0$0
Federal------
State------
Local------
Unspecified------
Individual Contributions$1,202,390$1,355,460--
------
$1,654,204--$1,254,686
Investment Income, Net of Losses$89,227$8,028$54,070
Membership Dues------
Special Events------
Revenue In-Kind$213,553$42,261--
Other$24,837$1,507--
Expense Allocation
Fiscal Year201320122011
Program Expense$2,730,860$2,088,802$1,843,807
Administration Expense$165,368$144,422$111,817
Fundraising Expense$178,069$167,353$176,230
Payments to Affiliates------
Total Revenue/Total Expenses1.041.141.12
Program Expense/Total Expenses89%87%86%
Fundraising Expense/Contributed Revenue15%12%16%
Assets and Liabilities
Fiscal Year201320122011
Total Assets$5,531,463$5,517,904$5,249,678
Current Assets$960,049$1,058,492$574,238
Long-Term Liabilities$1,008,192$1,252,545$1,278,602
Current Liabilities$266,498$118,500$180,387
Total Net Assets$4,256,773$4,146,859$3,790,689
Short Term Solvency
Fiscal Year201320122011
Current Ratio: Current Assets/Current Liabilities3.608.933.18
Long Term Solvency
Fiscal Year201320122011
Long-Term Liabilities/Total Assets18%23%24%
Capital Campaign
Currently in a Capital Campaign? No
State Charitable Solicitaions Permit
Solicitations Permit
Solicitations Permit Application 5/2015View
Comments
Foundation Comments
  • Financial information provided from audited financial statements.
  • Audited financial statements for 2009 represent the financial history for the 18 month period beginning January 1, 2008 and ending June 30, 2009.
  • IRS Form 990 for 2009 represents the financial history for the first six months of 2009.
  • Audited financial statements and IRS Form 990s prepared by Keiter.